Social media and politics in the United States

Statistics report about social media and politics in the United States

Social media and politics in the United States

This report presents information on social media and politics in the United States. It highlights the role of social media publishing during the upcoming midterm elections, as well user behavior and awareness of digital ad targeting and political content on social media.

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Table of contents

Overview

8
  • Basic Statistic Social media users in the United States 2019-2028
  • Premium Statistic United States: social network penetration 2019-2028
  • Basic Statistic Most well-known social networks in the United States 2023
  • Premium Forecast Social network usage by brand in the U.S. 2023
  • Premium Statistic U.S. market share of leading social media websites 2023
  • Premium Forecast Most common social media activities in the U.S. 2023
  • Premium Statistic U.S. leading social media usage reasons 2022
  • Basic Statistic U.S. social media interactions per article 2022, by topic

Demographics

5
  • Premium Statistic U.S. leading social media platform users 2022, by age group
  • Premium Statistic U.S. leading social media platform users 2022, by gender
  • Premium Statistic U.S. leading social media platform users 2022, by education level
  • Premium Statistic U.S. leading social media platform users 2022, by income
  • Premium Statistic U.S. leading social media platform users 2022, by political position

U.S. news consumption

5
  • Basic Statistic Consumption frequency of news from social media in the U.S. 2022, by generation
  • Basic Statistic Gen Z news consumption sources in the U.S. 2022, by age group
  • Premium Statistic Consumer interest in news sources on social media in in the U.S. 2021
  • Basic Statistic Trust in selected news sources in the U.S. 2022
  • Basic Statistic Trust in selected news sources in the U.S. 2022, by generation

U.S. Congress and social media

6
  • Premium Statistic Total number of posts per platform by U.S. Congress members 2021
  • Premium Statistic Daily number of posts per platform by U.S. Congress members 2021
  • Premium Statistic Most active U.S. Senators on Twitter 2021
  • Premium Statistic Most active U.S. House representatives on Twitter 2021
  • Basic Statistic Top hashtags used by U.S. Congress Democrats in 2021
  • Basic Statistic Top hashtags used by U.S. Congress Republicans in 2021

Trump on social media

8
  • Basic Statistic U.S. voters on using Truth Social 2022
  • Basic Statistic U.S. voters on using Truth Social 2022, by gender
  • Basic Statistic U.S. voters on using Truth Social 2022, by age
  • Basic Statistic U.S. voters on using Truth Social 2022, by PID
  • Basic Statistic U.S. voters on using Truth Social 2022, by PID and gender
  • Basic Statistic U.S. voters on the decline in use of Truth Social 2022
  • Premium Statistic U.S. feelings regarding ex-President Trump's permanent ban from Twitter 2021
  • Premium Forecast Truth Social brand profile in the United States 2022

Political content on social media

6
  • Basic Statistic U.S. favorability of companies who support protesters on social 2020
  • Premium Statistic U.S. favorability of companies who support protestors on social 2020, by ethnicity
  • Premium Statistic U.S. favorability of companies who support protesters on social 2020, by PID & gender
  • Basic Statistic U.S. favorability of companies who support police on social 2020
  • Basic Statistic U.S. favorability of companies who support police on social 2020, by ethnicity
  • Premium Statistic U.S. favorability of companies who support police on social 2020, by PID & gender

Online activism

4
  • Basic Statistic Impact of social media on civic and social activities in the U.S. 2021
  • Premium Statistic Engagement in online political and civic activities in the U.S. 2021
  • Basic Statistic U.S. users changing opinion on civil issues due to social networks 2020, by PID
  • Basic Statistic U.S. Black social media users online engagement for activism 2020, by age group

Spotlight: Political advertising online

7
  • Premium Statistic Political ad spending in the U.S. 2018-2024
  • Premium Statistic U.S. political ad spending for midterms 2022, by medium
  • Premium Statistic U.S. political ad spending for midterms 2022, by medium
  • Premium Statistic U.S. political digital ad spending 2022, by type
  • Premium Statistic U.S. largest political advertisers on Google 2018-2023, by ad spend
  • Premium Statistic Largest Meta advertisers in the U.S. 2018-2022
  • Premium Statistic Voters' perceptions of political advertising in the U.S. 2022

Current events

7
  • Basic Statistic U.S. midterm election latest polls on the Democrats and Republicans 2022
  • Premium Statistic U.S. adults most important issue in the midterm elections 2022, by age
  • Premium Statistic U.S. adults most important issue in the midterm elections by party 2022
  • Basic Statistic U.S. midterm election fairness by party 2022
  • Premium Statistic U.S. new voter registrations 2021-2022
  • Premium Statistic U.S. adults enthusiasm to vote in upcoming midterm elections 2022
  • Premium Statistic U.S. adults enthusiasm to vote in upcoming midterm elections 2022, by party
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