Report on marketing and student recruitment processes at colleges and universities in the U.S. in 2015

For four-year colleges and universities

This report offers data on marketing and recruitment methods at nonprofit, four-year colleges and universities in the United States in 2015. It provides tables on strategy usage and effectiveness of marketing and recruitment methods, advertisement methods, name purchasing, time frame of communications, planning and leadership of marketing and recruitment, and internal operations.
  • Language: English
  • Released: July 2016
Study included in Corporate Account only.
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