YouTube in the Netherlands

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Statista dossier on the use of YouTube in the Netherlands

This dossier presents facts and statistics about the use of video platform YouTube in the Netherlands. The dossier focuses on user demographics, devices used to watch YouTube videos and provides statistics on music videos, vlogs and online gaming streams.

Table of contents

  • 1. User demographics
    • Ranking of video platforms and apps in the Netherlands 2017-2018, by platforms

    • Number of YouTube users in the Netherlands 2013-2019

    • YouTube penetration rate in the Netherlands 2017-2018, by age group

    • Devices used to watch YouTube in the Netherlands 2017-2018

    • Most popular media apps on tablets in the Netherlands 2017-2018

  • 2. Device usage
    • Online video frequency in the Netherlands 2017-2018

    • Individuals watching audiovisual content online in the Netherlands 2017, by device

    • Online video smartphone penetration amongst 14-22 year olds in Netherlands 2015-2019

    • Online video smartphone penetration amongst Millennials in the Netherlands 2015-2019

    • Online video smartphone penetration amongst 38-57 year olds in Netherlands 2015-2019

    • Online video smartphone penetration amongst 58-73 year olds in Netherlands 2015-2019

  • 3. Music videos
    • Usage of online music services in the Netherlands in 2017

    • Penetration rate of selected music streaming services Netherlands 2017-2018, by time

    • Share of respondents who watch music videos on YouTube in the Netherlands 2019

    • Leading music sources of Millennials in the Netherlands 2017

    • Daily reach music services Millennials and average consumers in the Netherlands 2017

    • Daily reach YouTube for music Millennials and average consumers in Netherlands 2017

  • 4. Vlogs and influencers
    • Penetration rate of selected VoD services in the Netherlands 2017

    • Share of respondents who watch vlogs on YouTube in the Netherlands 2018

    • Leading Youtubers from the Netherlands based on subscribers 2018

    • Leading YouTubers from the Netherlands based on views 2018

    • Leading YouTube channels based on subscribers in the Netherlands 2017

    • Leading brands on YouTube in the Netherlands 2019

  • 5. Online gaming
    • Penetration rate of selected game streaming services in the Netherlands 2017

    • Share of respondents who watch game videos on YouTube in the Netherlands 2018

    • eSports revenue in the Netherlands 2017-2019

    • eSports audience reach in the Netherlands 2017-2019

    • Distribution of eSports viewers in the Netherlands 2017, by age group

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