YouTube in the Netherlands

YouTube in the Netherlands
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Statista Dossier on the use of YouTube in the Netherlands

Beloved for its cat videos, watching YouTube is a popular way to spent time in the Netherlands. This Dossier looks at several statistics on the use of this video platform, and focuses on user demographics, devices used to watch YouTube videos and also looks at attitudes towards music videos, influencers and online gaming streams.

Table of contents

    • Most popular media apps on tablets in the Netherlands 2017-2018

    • Most popular video-on-demand services in the Netherlands 2015-2021, by platform

    • Number of YouTube users in the Netherlands 2013-2022

    • YouTube penetration rate in the Netherlands 2017-2018, by age group

    • Devices used to watch YouTube in the Netherlands 2017-2019

    • Online video smartphone penetration amongst 14-22 year olds in Netherlands 2015-2021

    • Online video smartphone penetration amongst Millennials in the Netherlands 2015-2021

    • Online video smartphone penetration amongst 38-57 year olds in Netherlands 2015-2021

    • Online video smartphone penetration amongst 58-73 year olds in Netherlands 2015-2021

    • Share of respondents who watch vlogs on YouTube in the Netherlands 2018

    • Reach of YouTube in the Netherlands 2017-2020, by device

    • Most subscribed YouTubers from the Netherlands 2023

    • Revenue from most subscribed YouTubers in the Netherlands 2021

    • Leading brands on YouTube in the Netherlands 2021

    • Usage of online music services in the Netherlands in 2017

    • Penetration rate of selected music streaming services Netherlands 2017-2018, by time

    • YouTube usage for music video consumption in the Netherlands 2020, by age group

    • Leading music sources of Millennials in the Netherlands 2017

    • Daily reach music services Millennials and average consumers in the Netherlands 2017

    • Daily reach YouTube for music Millennials and average consumers in Netherlands 2017

    • Penetration rate of selected game streaming services in the Netherlands 2017

    • Share of respondents who watch game videos on YouTube in the Netherlands 2018

    • eSports revenue in the Netherlands 2017-2019

    • eSports audience reach in the Netherlands 2017-2019

    • Distribution of eSports viewers in the Netherlands 2017, by age group

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