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Penetration rate of online video use in China 2008-2018
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Penetration rate of online video use in China 2008-2018
Penetration rate of online video use in China from December 2008 to December 2018
by Agne Blazyte,
last edited
May 2, 2019
This statistic shows the penetration rate of online video use in China from December 2008 to December 2018. As of the end of 2018, almost 74 percent of internet users in China watched online videos.
Penetration rate of online video use in China from December 2008 to December 2018
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by Agne Blazyte,
last edited
May 2, 2019
This statistic shows the penetration rate of online video use in China from December 2008 to December 2018. As of the end of 2018, almost 74 percent of internet users in China watched online videos.
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- February 2019
- Region
- China
- Survey time period
- December 2008 to December 2018
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- February 2019
More information
- Region
- China
- Survey time period
- December 2008 to December 2018
Other statistics on the topic
Online Videos in China
+Online Video & Entertainment
China: leading online video platforms by unique visits in February 2018
+Online Video & Entertainment
Annual revenue of the online video market in China 2009-2017
+Online Video & Entertainment
Number of online video users in China 2008-2018
+Online Video & Entertainment
Youku and Youku Tudou Inc. revenue until 2014
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Statistics on "Online video market in China"
- Key figures
The most important statistics
- Number of online video users in China from December 2008 to December 2018 (in millions)Number of online video users in China 2008-2018
- Penetration rate of online video use in China from December 2008 to December 2018Penetration rate of online video use in China 2008-2018
- Monthly unique visitors to online video websites in China from January 2012 to December 2012, sorted by movie and shows (in millions)Number of online video viewers in China by movie and series 2012
- Revenue of China's online video market from 2009 to 2017 (in billion yuan)Annual revenue of the online video market in China 2009-2017
- Market volume growth of the online video industry in China from 2010 to 2014 (compared to the previous year)Market volume growth of the online video industry in China from 2010 to 2014
- Revenue distribution in the online video industry in China from 2012 to 2021*Revenue distribution in the online video industry in China up to 2021
- Types of online videos on websites in China in August 2012, by typeTypes of online videos on websites in China by number of videos 2012
- Type of online videos watched in China in August 2012, by page viewType of online videos watched in China by page view 2012
- Online video advertising
The most important statistics
- Advertising revenue of the online video industry in China from 2011 to 2020 (in billion yuan)Advertising revenue of the online video industry in China 2011-2020
- Annual growth of online video advertising revenue in China from 2014 to 2020Online video advertising revenue growth in China 2014-2020
- Revenue breakdown of online video advertising in China in the 2nd quarter 2012, by website typeRevenue breakdown of online video advertising in China 2012, by website type
- Number of views for advertisement on comprehensive online video websites* in China in the 2nd quarter 2012, by productNumber of views of ads on comprehensive online video websites in China 2012, by product
- Online video properties
The most important statistics
- Leading online video platforms in China in January 2018 (in monthly unique visitors per million Alexa users)China: leading online video platforms by unique visits in February 2018
- Market share of online video properties in China in the 1st quarter 2012, by revenueMarket share of online video properties in China by revenue 2012
- Leading online video websites in China in August 2012, by time spent by users (in million hours)Leading online video websites in China 2012, by time spent
- Leading online video websites in China in October 2012, by number of users (in millions)Leading online video websites in China by number of users 2012
- Average daily browsing time on leading online video websites in China in October 2012 (in minutes)Daily browsing time on online video websites in China 2012
- Youku and Youku Tudou Inc. net revenue from 2011 to 2014 (in million yuan)Youku and Youku Tudou Inc. revenue until 2014
- User demographics
The most important statistics
- Distribution of online video users in China in 2013, by ageUsers of online video in China by age 2013
- Distribution of online video users in China in 2013, by education levelOnline video users in China in 2013, by education level
- Penetration rate of users of online video portals in China in 2011, by genderPenetration rate of users of online video portals in China 2011, by gender
- Penetration rate of television viewing compared with online videos in China in 2011, by ageComparison of television usage and online video usage in China in 2011, by age
- Penetration rate of television viewing compared with online video consumption in China in 2011, by level of educationTelevision viewing compared to online video consumption in China by education 2011
- Penetration rate of television viewing compared to online video consumption in China in 2011, by incomeTelevision viewing compared to online video consumption in China 2011, by income
- Penetration rate of online videos in China in December 2011, by start of usagePenetration rate of online videos in China by start of usage 2011
- User behavior
The most important statistics
- Number of used online video portals in China in 2011Number of used online video portals in China 2011
- Access to online videos in China in 2011, by deviceAccess to online videos in China 2011, by device
- Duration of users watching online videos in China in 2011, by deviceDuration of users watching online videos in China 2011, by device
- Frequency of users watching online videos in China in 2011, by deviceFrequency of users watching online videos in China 2011, by device
- Reasons for the growth of time viewers spend watching online videos in China in 2011Reasons for the growth of time viewers spend watching online videos in China
- Reasons for watching popular series on online video portals in China in 2013Reasons for watching popular series on online video portals in China 2013
- China: user readiness to pay for online video portal access in 2013User readiness to pay for online video portal access in China 2013
- Reasons for the payment of access to online videos in China in 2013Reasons for the payment of access to online videos in China 2013
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Online video users in China in 2013, by gender
- Viewing frequency of other online TV or video channels in the UK 2015
- YouTube users according to the access device in Spain 2015
- Penetration rate of online video portal users in China 2011, by age
- Mobile phone video penetration in Singapore 2011-2014, by gender
- Mobile phone video penetration in Singapore 2011-2014
- Online TV services used weekly in the UK 2013, by viewer's age
- Advertising market size on video portals in China 2010
- Share of Vimeo users in Finland 2016, by usage frequency
- OTT video services penetration rate in Mexico 2017, by gender
- Share of Belgian population watching amateur videos 2015, by frequency and device
- Share Belgian population watching professional videos 2015, by frequency and device
- Rental online TV and video revenue in Europe 2010-2021
- Movie availability online on video services in the U.S. 2013, by business model
- Leading online video platforms in China 2017, based on premium member number
- Short online video clip viewing by young people in the UK 2014, by device
- Weekly online video access in selected countries 2018
- Ireland: online video consumption via computer 2016
Studies
- Digital video market in Germany
- Video on demand in Italy
- YouTube
- Video on demand in the United Kingdom (UK)
- Mobile video in the United States
- Online video in the United Kingdom (UK)
- Video on demand in Hungary
- Video on demand in the Netherlands
- Mobile video market in the United Kingdom (UK)
- Online video in the United States
- YouTube in the Netherlands
- Online video market in China
- IAB 2018 Video Landscape Report
- Video on demand in Norway
- Q2 2018 State of Online Video Report
Statistics on "Online video market in China"
- Number of online video users in China from December 2008 to December 2018 (in millions)
- Penetration rate of online video use in China from December 2008 to December 2018
- Monthly unique visitors to online video websites in China from January 2012 to December 2012, sorted by movie and shows (in millions)
- Revenue of China's online video market from 2009 to 2017 (in billion yuan)
- Market volume growth of the online video industry in China from 2010 to 2014 (compared to the previous year)
- Revenue distribution in the online video industry in China from 2012 to 2021*
- Types of online videos on websites in China in August 2012, by type
- Type of online videos watched in China in August 2012, by page view
- Number of enterprises operating in the audiovisual industry in China in 2012
- Number of hours spent on online video websites in China from 2008 to 2010 (in trillion hours)
- Advertising revenue of the online video industry in China from 2011 to 2020 (in billion yuan)
- Annual growth of online video advertising revenue in China from 2014 to 2020
- Revenue breakdown of online video advertising in China in the 2nd quarter 2012, by website type
- Number of views for advertisement on comprehensive online video websites* in China in the 2nd quarter 2012, by product
- Leading online video platforms in China in January 2018 (in monthly unique visitors per million Alexa users)
- Market share of online video properties in China in the 1st quarter 2012, by revenue
- Leading online video websites in China in August 2012, by time spent by users (in million hours)
- Leading online video websites in China in October 2012, by number of users (in millions)
- Average daily browsing time on leading online video websites in China in October 2012 (in minutes)
- Youku and Youku Tudou Inc. net revenue from 2011 to 2014 (in million yuan)
- Distribution of online video users in China in 2013, by age
- Distribution of online video users in China in 2013, by education level
- Penetration rate of users of online video portals in China in 2011, by gender
- Penetration rate of television viewing compared with online videos in China in 2011, by age
- Penetration rate of television viewing compared with online video consumption in China in 2011, by level of education
- Penetration rate of television viewing compared to online video consumption in China in 2011, by income
- Penetration rate of online videos in China in December 2011, by start of usage
- Number of used online video portals in China in 2011
- Access to online videos in China in 2011, by device
- Duration of users watching online videos in China in 2011, by device
- Frequency of users watching online videos in China in 2011, by device
- Reasons for the growth of time viewers spend watching online videos in China in 2011
- Reasons for watching popular series on online video portals in China in 2013
- China: user readiness to pay for online video portal access in 2013
- Reasons for the payment of access to online videos in China in 2013
- Reasons for users not paying for online videos in 2011
- Future payment behavior of current non-payers in online video usage in China in 2011
- Factors influencing the loyalty of online video portal users in China in 2011
- Behavior of online video website users during commercial breaks in China in 2013
- Online video sharing in China in December 2011, by channel
- Distribution of online video users in China in 2013, by gender
- Viewing frequency of other online TV or video channels* in the United Kingdom (UK) 2015**
- Percentage of YouTube users according to the type of device from which they accessed it, in Spain in 2015
- Penetration rate of online video portal users in China in 2011, by age
- Online video via mobile phone consumption in Singapore in 2011 and 2014, by gender
- Online video via mobile phone consumption in Singapore in 2011 and 2014
- Online TV services used weekly to watch TV programmes in the United Kingdom (UK) in 2013, by age of viewer
- Advertising market size on video portals in China between 2007 and 2010, including a forecast up to 2015 (in billion yuan)
- How often do you use Vimeo?
- Do you subscribe to any over-the-top (OTT) video service? (by gender)
- Share of the population watching amateur videos online in Belgium in 2015, by frequency and device
- Share of the population watching professional videos online in Belgium in 2015, by frequency and device
- Rental online TV and video revenue in Europe in selected years from 2010 to 2021 (in million U.S. dollars)
- Share of popular movies* available on online video distribution services in the United States as of December 2013, by business model
- Leading online video platforms in China in 2017, based on number of premium members (in millions)
- Short online video clips viewing among 16- to 24 year-olds in the United Kingdom (UK) in 2014, by device*
- Weekly online video access in selected countries as of November 2018
- How often do you watch online videos on your computer?
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