To satisfy consumer demand for fresh products, ever increasing numbers of retailers are presenting large deli departments in their stores. The importance of the deli foods industry is growing; it covers categories such as prepared foods, meat, cheese and beverages. Often, a fresh bakery section is included.
As a single category, dips, spreads and toppings drove the deli department volume growth during 2014/2015. In terms of total dollars per store/week, the most important subcategory within prepared foods was prepared chicken with weekly retail sales of 4,033 U.S. dollars per store in 2015.
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