The product departments’ service deli in-store, deli packaged meat and self-service deli-refrigerated combined captured a share of 13.65 percent of total retail sales in 2015. Total deli department sales amounted to about 25.6 billion U.S. dollars in 2016.
As a single category, dips, spreads and toppings drove the deli department volume growth during 2014/2015. In terms of total dollars per store/week, the most important subcategory within prepared foods was prepared chicken with weekly retail sales of 4,033 U.S. dollars per store in 2015.
U.S. retailers are going to concentrate on enhancing deli operation areas such as the sandwich segment and lunch segment in 2016; as revealed by a recent survey.