The English Premier League has a strong presence in Asia where the league generates more than 500 million euros in media rights revenue annually. Almost one third of the Premier League's international rights fees is attributable to Asian countries. In its domestic market the league takes in about 2.4 billion euros from media rights.
Kit sponsorships of all Premier League clubs combined had a value of about 226.5 million GBP in 2016/17. The overall aggregate attendance at the games in the 2015/16 season was at 13.87 million - an average attendance of around 36.5 thousand. Only the German Bundesliga had a higher average per game attendance amongst the top European soccer leagues.
One of the most popular clubs is Manchester United. The brand value of the team is estimated at 1.17 million U.S. dollars in 2016 by Branddirectory. Forbes ascribes the team a total value of almost 3.6 billion U.S. dollars. In 2014, Manchester United generated 690 million U.S. dollars in revenue and with an average attendance of more than 75 thousand exceeded the league average attendance by almost 30 thousand.