Brand value of top football clubs worldwide 2018

Most valuable football brands worldwide in 2018 (in million U.S. dollars)

Brand value of top football clubs worldwide 2018 The statistic depicts the brand value of the most valuable football clubs worldwide in 2018. According to the ranking, Manchester United has a brand value of 1,895 million U.S. dollars in 2018. A brand is defined here as the trademark and associated intellectual property. Football clubs are made up of a mixture of fixed tangible assets (stadium, training ground) and disclosed intangible assets (purchased players) with brand value.
To calculate brand values the Royalty Relief method was used. This approach assumes the company doesn't own their brand and must license it from a theoretical third party. The method determines how much it would cost to do this.

Show more

Most valuable football brands worldwide in 2018 (in million U.S. dollars)

Loading statistic...
Expand statistic
Brand value in million dollars
Manchester United1,895
Real Madrid FC1,573
FC Barcelona1,511
FC Bayern München1,406
Manchester City FC1,331
Liverpool FC1,204
Chelsea FC1,195
Arsenal FC 1,083
Paris Saint-Germain FC913
Tottenham Hotspur FC764
Juventus FC605
Borussia Dortmund587
FC Internazionale Milano475
Club Atlético de Madrid436
FC Schalke 04384
RasenBallsport Leipzig347
Everton FC325
West Ham United324
AC Milan315
Leicester City295
Bayer 04 Leverkusen273
Newcastle United FC271
VfL Wolfsburg266
AS Roma264
Borussia Mönchengladbach262
Crystal Palace FC260
Burnley FC232
Bournemouth FC216
Swansea City208
AFC Ajax196
Brand value in million dollars
Manchester United1,895
Real Madrid FC1,573
FC Barcelona1,511
FC Bayern München1,406
Manchester City FC1,331
Liverpool FC1,204
Chelsea FC1,195
Arsenal FC 1,083
Paris Saint-Germain FC913
Tottenham Hotspur FC764
Juventus FC605
Borussia Dortmund587
FC Internazionale Milano475
Club Atlético de Madrid436
FC Schalke 04384
RasenBallsport Leipzig347
Everton FC325
West Ham United324
AC Milan315
Leicester City295
Bayer 04 Leverkusen273
Newcastle United FC271
VfL Wolfsburg266
AS Roma264
Borussia Mönchengladbach262
Crystal Palace FC260
Burnley FC232
Bournemouth FC216
Swansea City208
AFC Ajax196
Download Settings Share
Download started
Please be patient - this may take a moment
The statistic depicts the brand value of the most valuable football clubs worldwide in 2018. According to the ranking, Manchester United has a brand value of 1,895 million U.S. dollars in 2018. A brand is defined here as the trademark and associated intellectual property. Football clubs are made up of a mixture of fixed tangible assets (stadium, training ground) and disclosed intangible assets (purchased players) with brand value.
To calculate brand values the Royalty Relief method was used. This approach assumes the company doesn't own their brand and must license it from a theoretical third party. The method determines how much it would cost to do this.

Show more
Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
Related Studies: Available to Download in PDF or PPTX Format
Soccer in the U.S.
Soccer in the U.S.

All Information
in one Presentation

Soccer in the U.S.

Everything On "Soccer in the U.S." in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

Statista is a great source of knowledge, and pretty helpful to manage the daily work.
Christof Baron

Christof Baron
CEO, MindShare Germany

Statistics on "Soccer"
  • Club football
The most important statistics
  • UEFA Champions League
  • English Premier League
  • Soccer in the US
  • Major League Soccer (MLS)
  • FIFA World Cup
Discover Statista
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.