Analysis of net sales by ecommerceDB has revealed the fastest growing online stores in the United States. Prettylittlething.us - a women's fashion store - is number 1 after an increase of 218 percent. At segment level, there is a colourful mix of different categories including furniture, groceries and animal foods. According to the Statista Digital Market Outlook, the winners branch is also the largest eCommerce segment in the U.S. overall, with a market volume of $103b in 2019. The country’s ecommerce market is expected to continue growing ove the coming years, too, with forecast CAGR from 2019 to 2023 of 12.8 percent.