Earlier this week, Sony held a special event at the Game Developers Conference in San Francisco to present PlayStation VR, the company’s virtual reality headset aimed to compete with Facebook’s Oculus Rift and HTC’s Vive. The device, formally known as Project Morpheus, is built for Sony’s PlayStation 4 and will launch worldwide in October.
While virtual reality has been willingly adopted as the next big thing by the media, there remains some doubt about the technology’s mass appeal. A recent survey by Horizon Media does little to refute the skepticism surrounding virtual reality’s potential to become a mainstream hit.
According to the findings, 36 percent of consumers in the U.S. are interested in owning a VR device. However, no more than a quarter of the respondents would be willing to spend more than $250 on it. Considering the fact that Sony’s PlayStation VR headset is already on the cheaper side with its $399 price tag, it remains doubtful how many buyers the futuristic devices will find outside the hardcore gaming demographic.
The Statista "Chart of the Day", made available
under the Creative Commons License CC BY-ND 3.0, may be used
and displayed without charge by all commercial and
non-commercial websites. Use is, however, only permitted with
proper attribution to Statista. When publishing one of these graphics,
please include a backlink to the respective infographic URL.
The Statista "Chart of the Day" currently focuses
on two sectors: "Media and Technology", updated
daily and featuring the latest statistics from the media,
internet, telecommunications and consumer electronics
industries; and "Economy and Society", which
current data from the United States and around the
world relating to economic and political issues as well as
sports and entertainment.
For individual content and infographics in your Corporate Design,
please visit our agency website
Any more questions?
Get in touch with us quickly and easily. We are happy to help!