Main factors that influence online purchases in Vietnam 2021

Published by
Minh-Ngoc Nguyen,
Sep 9, 2022
As surveyed in 2021, 74 percent of Vietnamese respondents stated that the website or application reputation was a factor influencing online purchases. Meanwhile, 14 percent of them considered the offer of live streaming for product introduction a factor for their online purchase decision.

Main factors that influence online purchases in Vietnam in 2021

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Source

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Release date

September 2022

Region

Vietnam

Survey time period

2021

Number of respondents

4,584 respondents

Age group

18 years and older

Special properties

among online users

Method of interview

Questionnaire

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Overview

6

E-commerce channels

5

Online shopping

3

Online payments

5

Shopping behavior

3

Further related statistics

19

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