As of January 2022, 54.2 percent of the advertising audience on Instagram were female. Meanwhile, 52 percent of the advertising audience on Snapchat were male and 54 percent of the advertising audience on Tiktok were female.
Gender distribution of the social network advertising audience in Singapore as of January 2022, by platform
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DataReportal. (February 8, 2022). Gender distribution of the social network advertising audience in Singapore as of January 2022, by platform [Graph]. In Statista. Retrieved December 01, 2023, from https://www.statista.com/statistics/1009226/singapore-gender-distribution-social-network-advertising-audiences/
DataReportal. "Gender distribution of the social network advertising audience in Singapore as of January 2022, by platform." Chart. February 8, 2022. Statista. Accessed December 01, 2023. https://www.statista.com/statistics/1009226/singapore-gender-distribution-social-network-advertising-audiences/
DataReportal. (2022). Gender distribution of the social network advertising audience in Singapore as of January 2022, by platform. Statista. Statista Inc.. Accessed: December 01, 2023. https://www.statista.com/statistics/1009226/singapore-gender-distribution-social-network-advertising-audiences/
DataReportal. "Gender Distribution of The Social Network Advertising Audience in Singapore as of January 2022, by Platform." Statista, Statista Inc., 8 Feb 2022, https://www.statista.com/statistics/1009226/singapore-gender-distribution-social-network-advertising-audiences/
DataReportal, Gender distribution of the social network advertising audience in Singapore as of January 2022, by platform Statista, https://www.statista.com/statistics/1009226/singapore-gender-distribution-social-network-advertising-audiences/ (last visited December 01, 2023)
Gender distribution of the social network advertising audience in Singapore as of January 2022, by platform [Graph], DataReportal, February 8, 2022. [Online]. Available: https://www.statista.com/statistics/1009226/singapore-gender-distribution-social-network-advertising-audiences/