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Share of individuals paying for online news in the Nordics 2020

Within the Nordic countries, Norway ranked first in 2020, by respondents who paid for online news in the past year in selected Nordic countries. 42 percent of the Norwegians were paying for online news, while Denmark had 17 percent of the individuals who did so.

Share of individuals who paid for online news in the last year in the Nordic countries in 2020

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Release date

June 2020


Denmark, Finland, Norway, Sweden

Survey time period


Number of respondents


Supplementary notes

This question was phrased by the source as follows: "Have you paid for ONLINE news content, or accessed a paid for ONLINE news service in the last year? (This could be a digital subscription, combined digital/print subscription or one off payment for an article or app or e-edition)"

*The number of respondents was as follows:
Denmark n= 2,061,
Norway n=2,010,
Sweden n=2,091,
Finland n=2,050

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Statistics on "Online news in the Nordic countries"

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