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Online political advertising recall among U.S. adults 2019
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Online political advertising recall among U.S. adults 2019
Share of adults who remember seeing a political ad online in the United States as of April 2019
by A. Guttmann,
last edited
Jun 26, 2019
The statistic presents the share of adults who remember seeing a political ad online in the United States as of April 2019. During the survey it was discovered that close to 50 percent of respondents recalled seeing a political advertisement online in the preceding year.
Share of adults who remember seeing a political ad online in the United States as of April 2019
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Description
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by A. Guttmann,
last edited
Jun 26, 2019
The statistic presents the share of adults who remember seeing a political ad online in the United States as of April 2019. During the survey it was discovered that close to 50 percent of respondents recalled seeing a political advertisement online in the preceding year.
- Show sources information
- Show publisher information
- Release date
- April 2019
- Region
- United States
- Survey time period
- March 31 to April 2, 2019
- Number of respondents
- 1,491 respondents
- Age group
- 18 years and older
- Method of interview
- Online survey
- Supplementary notes
- Question: In the past year, do you remember seeing any political advertisements while online?
Source
- Show sources information
- Show publisher information
- Release date
- April 2019
More information
- Region
- United States
- Survey time period
- March 31 to April 2, 2019
- Number of respondents
- 1,491 respondents
- Age group
- 18 years and older
- Method of interview
- Online survey
- Supplementary notes
- Question: In the past year, do you remember seeing any political advertisements while online?
Other statistics on the topic
Political advertising in the U.S.
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Political advertising in the U.S.
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Statistics on "Political advertising in the U.S."
- Overview
The most important statistics
- Midterm political advertising spending in the United States in 2010, 2014 and 2018 (in million U.S. dollars)Midterm political ad spend in the U.S. 2010-2018
- Political advertising spending in the United States in 2018, by level (in million U.S. dollars)Political advertising spending in the U.S. 2018, by level
- Political advertising expenditure in the United States in 2018, by medium (in million U.S. dollars)Political ad spend in the U.S. 2018, by medium
- Radio political advertising spending in the United States in 2018, by contest category (in million U.S. dollars)Radio political ad spend in the U.S. 2018, by contest category
- Broadcast television political advertising spending in the United States from 2015 to 2020 (in million U.S. dollars)Broadcast TV political ad spend in the U.S. 2015-2020
- Average spending on influencer marketing per campaign in the United States in 2017, by industry (in 1,000 U.S. dollars)Average spend on influencer marketing campaigns in the U.S. 2017, by vertical
- Digital
The most important statistics
- Digital political advertising spending in the United States from 2008 to 2020 (in million U.S. dollars)Digital political ad spend in the U.S. 2008-2020
- Federal candidate online political advertising numbers in the United States in September 2018, by platformFederal candidate online political ad numbers U.S. 2018, by platform
- Political advertising spending on Facebook between 2014 and 2018, by sponsor category (in million U.S. dollars)Political advertising spending on Facebook between 2014 and 2018, by sponsor category
- Distribution of political advertising spending on Facebook properties in the United States between October 28 and November 3, 2018, by political affiliationU.S. midterm political advertising spending share on Facebook in 2018, by affiliation
- Number of political advertising impressions on Facebook in the United States between 2014 and 2018, by sponsor category (in millions)Number of U.S. political ad impressions on Facebook 2014-2018, by sponsor category
- U.S. states with the largest political advertising spending on Google as of August 7, 2019 (in 1,000 U.S. dollars)U.S. states with the largest political advertising spending on Google 2018-2019
- Largest political advertisers on Google in the United States as of August 2019, by ad spend (in 1,000 U.S. dollars)U.S. largest political advertisers on Google 2018-2019, by ad spend
- Distribution of mobile advertising spending during the midterm election in the United States as of November 2018, by political partyMobile ad spend share during U.S. midterm elections in 2018, by political party
- Presidential elections
The most important statistics
- Political advertising spending during the presidential elections in the United States in 2012 and 2016 (in million U.S. dollars)Political advertising spending during the U.S. presidential elections in 2012-2016
- Political advertising spending in the United States in the 2016 election season, by medium (in billion U.S. dollars)U.S. presidential election 2016 - ad spend
- Number of advertisements aired for the 2016 presidential election in the United States, by sponsorNumber of ads aired for 2016 U.S. presidential election, by sponsor
- Cost of advertisements aired for the 2016 presidential election in the United States, by sponsor (in million U.S. dollars)Cost of ads aired for 2016 U.S. presidential election, by sponsor
- Top ten media markets for the 2016 presidential general election in the United States, as of August 18, 2016, by ad airingsTop 10 media markets in the 2016 U.S. presidential race as of August, by ad airings
- Top ten media markets for the 2016 presidential general election in the United States, as of August 18, 2016, by expenditure (in million U.S. dollars)Top 10 media markets in the 2016 U.S. presidential race as of August, by expenditure
- Number of ads aired for 2016 U.S. presidential election, by candidate as of May, 2016Number of ads aired for 2016 U.S. presidential election, by candidate
- Estimated cost of ads aired for 2016 U.S. presidential election, by candidate as of May, 2016 (in million U.S. dollars)Cost estimate of ads aired for 2016 U.S. presidential election, by candidate
- Local, state and federal elections
The most important statistics
- Local political advertising spending in the United States in 2018, by contest category (in million U.S. dollars)Local political ad spend in the U.S. 2018, by contest
- State political advertising spending in the United States in 2018, by contest category (in million U.S. dollars)State political ad spend in the U.S. 2018, by contest
- Federal political advertising spending in the United States in 2018, by medium and contest category (in million U.S. dollars)Federal political advertising spending in the U.S. 2018, by medium
- Consumer perception
The most important statistics
- Political advertising influencing voter decision to take action in the United States as of June 2018, by typePolitical ads influence on U.S. voters decisions to take action June 2018, by type
- Political advertising influencing voter decision to take action in the United States as of June 2018, by type and age groupPolitical ads influence on U.S. voters decisions to take action 2018, by type and age
- Political advertising influencing voter decision to take action in the United States as of June 2018, by type and ethnicityPolitical ads clout on U.S. voters decisions to take action 2018, by type & ethnicity
- Share of adults who remember seeing a political ad online in the United States as of April 2019 Online political advertising recall among U.S. adults 2019
- Share of adults who shared a political ad on social media or in e-mail in the United States as of April 2019 Adults sharing political ads on social media or in e-mail in the United States 2019
- Perspectives on social media companies introducing stricter rules for displaying political ads according to adults in the United States as of April 2019, by genderViews on social media implementing stricter rules for political ads U.S. 2019, gender
- Share of adults who think the government should regulate how social media companies run political advertising in the United States as of April 2019Views on government regulation of social media running political ads U.S. 2019
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Further Content: Statistics, Studies, and Topic Pages
Studies
- Political advertising in the U.S.
- Online political advertising in Europe
- Online advertising metrics
- Digital advertising formats in the U.S.
- Digital advertising in Europe
- Advertising in the Netherlands
- BRICS advertising
- Digital advertising in North America
- Advertising in Belgium
- Programmatic advertising
- Digital advertising in the United Kingdom (UK)
- Advertising in Italy
- Digital advertising in Canada
- Advertising in Africa
- Europe AdEx Benchmark 2018
Statistics on "Political advertising in the U.S."
- Midterm political advertising spending in the United States in 2010, 2014 and 2018 (in million U.S. dollars)
- Political advertising spending in the United States in 2018, by level (in million U.S. dollars)
- Political advertising expenditure in the United States in 2018, by medium (in million U.S. dollars)
- Radio political advertising spending in the United States in 2018, by contest category (in million U.S. dollars)
- Broadcast television political advertising spending in the United States from 2015 to 2020 (in million U.S. dollars)
- Average spending on influencer marketing per campaign in the United States in 2017, by industry (in 1,000 U.S. dollars)
- Digital political advertising spending in the United States from 2008 to 2020 (in million U.S. dollars)
- Federal candidate online political advertising numbers in the United States in September 2018, by platform
- Political advertising spending on Facebook between 2014 and 2018, by sponsor category (in million U.S. dollars)
- Distribution of political advertising spending on Facebook properties in the United States between October 28 and November 3, 2018, by political affiliation
- Number of political advertising impressions on Facebook in the United States between 2014 and 2018, by sponsor category (in millions)
- U.S. states with the largest political advertising spending on Google as of August 7, 2019 (in 1,000 U.S. dollars)
- Largest political advertisers on Google in the United States as of August 2019, by ad spend (in 1,000 U.S. dollars)
- Distribution of mobile advertising spending during the midterm election in the United States as of November 2018, by political party
- Political video advertising spending in the United States in 2018 and 2020, by format (in billion U.S. dollars)
- Political advertising spending during the presidential elections in the United States in 2012 and 2016 (in million U.S. dollars)
- Political advertising spending in the United States in the 2016 election season, by medium (in billion U.S. dollars)
- Number of advertisements aired for the 2016 presidential election in the United States, by sponsor
- Cost of advertisements aired for the 2016 presidential election in the United States, by sponsor (in million U.S. dollars)
- Top ten media markets for the 2016 presidential general election in the United States, as of August 18, 2016, by ad airings
- Top ten media markets for the 2016 presidential general election in the United States, as of August 18, 2016, by expenditure (in million U.S. dollars)
- Number of ads aired for 2016 U.S. presidential election, by candidate as of May, 2016
- Estimated cost of ads aired for 2016 U.S. presidential election, by candidate as of May, 2016 (in million U.S. dollars)
- Political advertising spending on Facebook and Google of selected presidential candidates in the United States between January and June 2019 (in 1,000 U.S. dollars)
- Local political advertising spending in the United States in 2018, by contest category (in million U.S. dollars)
- State political advertising spending in the United States in 2018, by contest category (in million U.S. dollars)
- Federal political advertising spending in the United States in 2018, by medium and contest category (in million U.S. dollars)
- Political advertising influencing voter decision to take action in the United States as of June 2018, by type
- Political advertising influencing voter decision to take action in the United States as of June 2018, by type and age group
- Political advertising influencing voter decision to take action in the United States as of June 2018, by type and ethnicity
- Share of adults who remember seeing a political ad online in the United States as of April 2019
- Share of adults who shared a political ad on social media or in e-mail in the United States as of April 2019
- Perspectives on social media companies introducing stricter rules for displaying political ads according to adults in the United States as of April 2019, by gender
- Share of adults who think the government should regulate how social media companies run political advertising in the United States as of April 2019
- Gross online advertising spending in Germany from June 2017 to June 2019 (in million euros)
- Countries with highest online advertising spending in Europe in 2017 and 2018 (in billion euros)
- Online advertising spend in the United Kingdom (UK) from 2008 to 2018 (in billion euros)
- Online advertising revenue in the United States from 2000 to 2018 (in billion U.S. dollars)
- Breakdown of online advertising revenue in the United States in 2018, by type
- Online advertising spending in Sweden from 2008 to 2018 (in million SEK)
- Online advertising spending in Europe from 2006 to 2018 (in billion euros)
- Online advertising growth rate in Europe from 2010 to 2018
- Online advertising growth rate in Turkey from 2014 to 2018
- Forecast revenue from online advertising in Spain between 2013 and 2022 (in million euros), by type
- Online advertising revenue in Italy from 2016 to 2018, by format (in million euros)
- Revenues from stationary and mobile online advertising in Germany from 2009 to 2022* (in million euros)
- Total online advertising expenditure in Australia from 2013 to 2017 (in billion Australian dollars)
- Online advertising spending in Norway from 2013 to 2017, by segment (in million NOK)
- Share of online advertising expenditure in Australia from 2013 to 2017, by type
- Political advertising spend on Google* in the European Union in 2019, by country (in euros)
- Online advertising by political groups in the United Kingdom (UK) from February to May 2019, by number of ad impressions* (in millions)
- Online advertising by political groups in Germany from February to May 2019, by number of ad impressions (in millions)
- Online advertising by political groups in the European Union (EU) from February to May 2019, by number of ad impressions (in millions)
- Online advertising by political groups in Spain from February to May 2019, by number of ad impressions (in millions)
- Annual online advertising market revenue in the Netherlands from 2012 to 2017, with a forecast of 2018, by channel (in million euros)
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