According to the source, in 2023, non-political advertising revenues in the United States will grow by five percent to approximately 360 billion U.S. dollars. That annual figure was projected to increase by 4.3 percent the following year, reaching 375 billion dollars. Meanwhile, political ad spending was forecast to amount to 17 billion dollars in 2024, the year of the U.S. 60th presidential election.
Non-political and political advertising revenues in the United States from 2022 to 2024
(in billion U.S. dollars)
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Expert(s) (Brian Wieser – Madison and Wall). (September 6, 2023). Non-political and political advertising revenues in the United States from 2022 to 2024 (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 05, 2024, from https://www.statista.com/statistics/1415938/non-political-advertising-revenues-united-states/
Expert(s) (Brian Wieser – Madison and Wall). "Non-political and political advertising revenues in the United States from 2022 to 2024 (in billion U.S. dollars)." Chart. September 6, 2023. Statista. Accessed December 05, 2024. https://www.statista.com/statistics/1415938/non-political-advertising-revenues-united-states/
Expert(s) (Brian Wieser – Madison and Wall). (2023). Non-political and political advertising revenues in the United States from 2022 to 2024 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 05, 2024. https://www.statista.com/statistics/1415938/non-political-advertising-revenues-united-states/
Expert(s) (Brian Wieser – Madison and Wall). "Non-political and Political Advertising Revenues in The United States from 2022 to 2024 (in Billion U.S. Dollars)." Statista, Statista Inc., 6 Sep 2023, https://www.statista.com/statistics/1415938/non-political-advertising-revenues-united-states/
Expert(s) (Brian Wieser – Madison and Wall), Non-political and political advertising revenues in the United States from 2022 to 2024 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1415938/non-political-advertising-revenues-united-states/ (last visited December 05, 2024)
Non-political and political advertising revenues in the United States from 2022 to 2024 (in billion U.S. dollars) [Graph], Expert(s) (Brian Wieser – Madison and Wall), September 6, 2023. [Online]. Available: https://www.statista.com/statistics/1415938/non-political-advertising-revenues-united-states/