As of September 2024, United States Vice President Kamala Harris was the top TV, digital, and radio advertising spender among the 2024 presidential candidates, with her campaign — and that of President Joe Biden before her — investing nearly 1.2 billion dollars in ads from March to September. Harris' contender, former President Donald Trump, followed with a spend of 602 million dollars.
Political advertising spending on TV, digital, and radio ads of presidential candidates in the United States as of September 2024
(in million U.S. dollars)
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Financial Times. (September 4, 2024). Political advertising spending on TV, digital, and radio ads of presidential candidates in the United States as of September 2024 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 06, 2024, from https://www.statista.com/statistics/1426158/presidential-candidate-political-ad-spend-us/
Financial Times. "Political advertising spending on TV, digital, and radio ads of presidential candidates in the United States as of September 2024 (in million U.S. dollars)." Chart. September 4, 2024. Statista. Accessed December 06, 2024. https://www.statista.com/statistics/1426158/presidential-candidate-political-ad-spend-us/
Financial Times. (2024). Political advertising spending on TV, digital, and radio ads of presidential candidates in the United States as of September 2024 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 06, 2024. https://www.statista.com/statistics/1426158/presidential-candidate-political-ad-spend-us/
Financial Times. "Political Advertising Spending on Tv, Digital, and Radio Ads of Presidential Candidates in The United States as of September 2024 (in Million U.S. Dollars)." Statista, Statista Inc., 4 Sep 2024, https://www.statista.com/statistics/1426158/presidential-candidate-political-ad-spend-us/
Financial Times, Political advertising spending on TV, digital, and radio ads of presidential candidates in the United States as of September 2024 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1426158/presidential-candidate-political-ad-spend-us/ (last visited December 06, 2024)
Political advertising spending on TV, digital, and radio ads of presidential candidates in the United States as of September 2024 (in million U.S. dollars) [Graph], Financial Times, September 4, 2024. [Online]. Available: https://www.statista.com/statistics/1426158/presidential-candidate-political-ad-spend-us/