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Global consumer fintech adoption rates 2015-2019, by category

Consumer adoption of fintech companies and products has grown rapidly worldwide between 2015 and 2019. As of 2019, 75 percent of consumers globally have adopted some form of money transfer and/or payment service. Insurance (insurtech) adoption has seen a significant growth from 8 percent in 2015 to almost 50 percent in 2019. More information on the global fintech industry can be found in the In-depth: FinTech 2019 report.

FinTech revolution continues

Financial technology, better known as fintech is the application of technology in the financial services industry to offer digitally enhanced products in the areas of Digital Payments, Alternative Financing, Alternative Lending, and Personal Finance. Globally, the number of companies operating under the category of fintech has substantially increased not only in North America but also in EMEA and APAC.

FinTech investments continue to rise

With the continued digitalization of the finance industry and the adoption of fintech products from both the industry itself but also consumers, it is unsurprising that the value and volume of investment into the sector has grown continuously since 2010. The value of investment into fintech companies worldwide in 2019 was more than double that seen in 2017.

Consumer fintech adoption rates globally from 2015 to 2019, by category

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Release date

September 2019



Survey time period

From February 4, 2019 to March 11, 2019

Number of respondents

27,103 digitally active adults*

Special properties

27 markets worldwide

Method of interview

Online survey

Supplementary notes

The source defines adoption rate as: "The figures show the average percentage of respondents who reported using one or more FinTech services in that category. Data for 2015 differs from that originally published in order to align to the 2017 categorization and averaging methodology"

FinTech includes money transfer and payments, budgeting and financial planning, savings and investments, borrowing and insurance.

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Statistics on "Fintech"

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