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Online cinema market revenue share in Russia 2017-2020, by type

The revenue share of the subscription model of income from video-on-demand services in Russia steadily increased over the observed period, reaching nearly 47 percent in the first six months of 2020 and occupying the largest portion of the total. The share of advertising-based VOD revenue saw a consequent decrease, reaching 26 percent from January to June 2020.

Online video services market revenue distribution in Russia from 2017 to the 1st half of 2020, by income model*

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Release date

August 2020



Survey time period

January 2017 to June 2020

Supplementary notes

* Figures were calculated manually.

tVoD + EST refers to transactional video on demand and electronic sell-through.
sVoD refers to subscription video on demand.
aVoD refers to advertising-based video on demand.

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Statistics on "Digital media in Russia"

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