In 2021, Polsat had the highest advertising income, at over 4.7 billion zloty. TVN and TVP1 were next, with an advertising income of 3.5 and 2.2 billion zloty, respectively.
Advertising income of television channels in Poland from 2020 to 2021 (in million zloty)
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Statistics on Television in Poland
Overview
8
- Premium Statistic Number of traditional TV and home video users in Poland 2020-2025
- Premium Statistic Number of emitted advertisements in Poland 2018-2020, by TV provider
- Basic Statistic Most popular TV channels in Poland 2021-2022, by SHR
- Premium Statistic Most influential television stations in Poland 2022
- Premium Statistic TV license fees in Poland 2022
- Premium Statistic Assessment of TV stations in Poland 2022
- Premium Statistic Popular film genres on TV in Poland 2022
- Premium Statistic Most watched movies in Poland 2022
Advertising
8
- Premium Statistic TV advertising expenditure share in Poland 2011-2023
- Premium Statistic Number of ad spots on television in Poland 2021-2022
- Premium Statistic Duration of TV advertising spots in Poland 2021-2022
- Basic Statistic Leading TV channels in Poland in 2020-2021, by advertising income
- Premium Statistic TVP's advertising and sponsoring revenue in Poland 2010-2021
- Premium Statistic TVN's advertising revenues in Poland 2018-2020
- Premium Statistic Cyfrowy Polsat's advertising costs and revenue in Poland 2017-2020
- Basic Statistic Television advertising expenditure in Poland in 2020-2021, by brand
Pay TV and Video-on-Demand
6
- Premium Statistic Share of the value of pay TV and VOD market in Poland 2020, by segment
- Premium Statistic Real users of VoD and OTT platforms in Poland 2022
- Premium Statistic Leading VOD services in Poland 2022, by users
- Premium Statistic Viewing time of VoD and OTT platforms in Poland 2022
- Premium Statistic Daily VOD consumption in Poland 2020, by age
- Premium Statistic Number of SVOD users in Poland 2017-2026
Consumption habits
6
- Premium Statistic Number of radio and TV licenses in Poland 2015-2021
- Basic Statistic Linear television viewing time in Poland 2011-2021
- Premium Statistic Daily television consumption in Poland 2019-2021, by age
- Premium Statistic Leading DVB-T channels in Poland 2019-2021, by viewability
- Premium Statistic Preferences for films watched on the internet in Poland 2022, by origin
- Premium Statistic Preferences for films watched on TV in Poland 2022, by origin
Content
8
- Basic Statistic Leading TV programs in Poland in 2021, by viewership
- Basic Statistic Leading news TV programs in Poland 2020-2021, by viewership
- Basic Statistic Leading sports TV programs in Poland in 2021, by viewership
- Basic Statistic Leading entertainment TV series in Poland in 2021, by viewership
- Basic Statistic Leading TV series in Poland in 2021, by viewership
- Premium Statistic Leading TV programs on Facebook in Poland 2023, by Facebook fans
- Premium Statistic Most used TV channels as news sources in Poland 2021, by age
- Premium Statistic Content lacking on terrestrial TV channels in Poland 2021
Further related statistics
16
- U.S. top ad categories on cable TV entertainment shows in 2016, by ad spend
- U.S. top ad categories on TV sports programming in 2016, by ad spend
- Satellite TV advertising expenses in Japan 2012-2021
- Drug brands: largest TV advertisers in the U.S. 2021
- Reaction to commercials in primetime TV in the U.S. 2004-2015
- TV advertising spending share in Singapore 2008-2015
- Length of TV commercials in Germany 2002-2020
- Distribution of TV ads aired in the U.S. 2014-2017, by length
- NFL ad cost 2015-2016
- The Blacklist: ad price on U.S. TV 2014-2021
- Cooking Channel shows with largest ad revenue 2016
- TV genres with the highest advertising investments in China in 2012
- Largest national TV advertisers in the U.S. March 2019
- National TV ad spend in the U.S. 2010-2021
- Empire: ad price on U.S. TV 2014-2020
- DIY Network shows with largest ad revenue 2016
Further Content: You might find this interesting as well
Statistics
- U.S. top ad categories on cable TV entertainment shows in 2016, by ad spend
- U.S. top ad categories on TV sports programming in 2016, by ad spend
- Satellite TV advertising expenses in Japan 2012-2021
- Drug brands: largest TV advertisers in the U.S. 2021
- Reaction to commercials in primetime TV in the U.S. 2004-2015
- TV advertising spending share in Singapore 2008-2015
- Length of TV commercials in Germany 2002-2020
- Distribution of TV ads aired in the U.S. 2014-2017, by length
- NFL ad cost 2015-2016
- The Blacklist: ad price on U.S. TV 2014-2021
- Cooking Channel shows with largest ad revenue 2016
- TV genres with the highest advertising investments in China in 2012
- Largest national TV advertisers in the U.S. March 2019
- National TV ad spend in the U.S. 2010-2021
- Empire: ad price on U.S. TV 2014-2020
- DIY Network shows with largest ad revenue 2016
WirtualneMedia. (January 7, 2022). Advertising income of television channels in Poland from 2020 to 2021 (in million zloty) [Graph]. In Statista. Retrieved March 21, 2023, from https://www.statista.com/statistics/1056746/poland-leading-tv-channels-by-advertising-income/
WirtualneMedia. "Advertising income of television channels in Poland from 2020 to 2021 (in million zloty)." Chart. January 7, 2022. Statista. Accessed March 21, 2023. https://www.statista.com/statistics/1056746/poland-leading-tv-channels-by-advertising-income/
WirtualneMedia. (2022). Advertising income of television channels in Poland from 2020 to 2021 (in million zloty). Statista. Statista Inc.. Accessed: March 21, 2023. https://www.statista.com/statistics/1056746/poland-leading-tv-channels-by-advertising-income/
WirtualneMedia. "Advertising Income of Television Channels in Poland from 2020 to 2021 (in Million Zloty)." Statista, Statista Inc., 7 Jan 2022, https://www.statista.com/statistics/1056746/poland-leading-tv-channels-by-advertising-income/
WirtualneMedia, Advertising income of television channels in Poland from 2020 to 2021 (in million zloty) Statista, https://www.statista.com/statistics/1056746/poland-leading-tv-channels-by-advertising-income/ (last visited March 21, 2023)
Advertising income of television channels in Poland from 2020 to 2021 (in million zloty) [Graph], WirtualneMedia, January 7, 2022. [Online]. Available: https://www.statista.com/statistics/1056746/poland-leading-tv-channels-by-advertising-income/