In 2019, 40 percent of advertising spending in the pharmaceutical industry in Poland was allocated to advertising medicine against the cold or flu. Next were painkillers, vitamins and minerals.
Share of different types of products in pharmaceutical advertising expenditure in Poland in October 2019
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Instytut Monitorowania Mediów. (November 27, 2019). Share of different types of products in pharmaceutical advertising expenditure in Poland in October 2019 [Graph]. In Statista. Retrieved November 13, 2024, from https://www.statista.com/statistics/1084838/poland-pharmaceutical-ad-spending-by-product-type/
Instytut Monitorowania Mediów. "Share of different types of products in pharmaceutical advertising expenditure in Poland in October 2019." Chart. November 27, 2019. Statista. Accessed November 13, 2024. https://www.statista.com/statistics/1084838/poland-pharmaceutical-ad-spending-by-product-type/
Instytut Monitorowania Mediów. (2019). Share of different types of products in pharmaceutical advertising expenditure in Poland in October 2019. Statista. Statista Inc.. Accessed: November 13, 2024. https://www.statista.com/statistics/1084838/poland-pharmaceutical-ad-spending-by-product-type/
Instytut Monitorowania Mediów. "Share of Different Types of Products in Pharmaceutical Advertising Expenditure in Poland in October 2019." Statista, Statista Inc., 27 Nov 2019, https://www.statista.com/statistics/1084838/poland-pharmaceutical-ad-spending-by-product-type/
Instytut Monitorowania Mediów, Share of different types of products in pharmaceutical advertising expenditure in Poland in October 2019 Statista, https://www.statista.com/statistics/1084838/poland-pharmaceutical-ad-spending-by-product-type/ (last visited November 13, 2024)
Share of different types of products in pharmaceutical advertising expenditure in Poland in October 2019 [Graph], Instytut Monitorowania Mediów, November 27, 2019. [Online]. Available: https://www.statista.com/statistics/1084838/poland-pharmaceutical-ad-spending-by-product-type/