• Poland: Ways of purchasing cosmetics offline and online 2021

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Traditional stores were the most popular channels for buying cosmetics, perfumes, and hygiene products in Poland in 2021. Online shopping was particularly preferred in Notino. However, customers prefer to pick up their online orders in a physical shop.

Methods of purchasing cosmetics, perfumes and hygiene items purchased in Poland 2021

Characteristic	Online with home delivery	Online with pick up at store	Online with pick up at post office, parcel locker, etc.	In-store	In-store with home delivery	At the consultant's
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Release date

December 2021

More information

Region

Poland

Survey time period

August to September 2021

Number of respondents

10,220 respondents

Method of interview

Online survey

Supplementary notes

The source does not provide any information regarding missing percentage points to 100 percent.
The source does not provide any information regarding percentage points exceeding 100 percent.

Date of access is date of release