Acquisition spend on podcasting by Spotify 2019-2020

Published by
Marie Charlotte Götting,
Oct 13, 2021
Between February 2019 and 2020, Spotify spent 600 million U.S. dollars on podcast-related acquistions, including 195 million on Gimlet Media and 196 million on sports podcast 'The Ringer' by Bill Simmons. Amazon is also planning to invest heavily in podcasting, which will likely make the market even more competitive in years to come.

Spotify's spending on podcast-related acquisitions in 2019 and 2020 (in million U.S. dollars)

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Release date

May 2020

Region

Worldwide

Survey time period

2019 and 2020

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Statistics on " Podcasting in selected markets worldwide "

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Other statistics that may interest you Podcasting in selected markets worldwide

Global publishers and hosts

7

Global production and curation

4

Spotlights on North American markets

7

Spotlights on Nordic markets

4

Spotlights on Central European markets

8

Spotlights on South American markets

6

Spotlights on Asia-Pacific markets

7

Further related statistics

16

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Podcasting worldwidePodcasting IndustryPodcast industry in FrancePodcast consumption in ItalyPodcasts in the UK
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