Cyber Wow key figures in Peru 2022

Published by
Stephanie Chevalier,
Feb 6, 2023
Approximately 300 companies participated in the last 2022 edition of the Peruvian online shopping event 'Cyber Wow' held from the 24th to the 28th of October. Estimates suggest that sales during these days amounted to some 676 million Peruvian soles, increasing by 160 percent compared to previous weeks.

Key figures on Cyber Wow in Peru in 2022

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Release date

November 2022

Region

Peru

Survey time period

October 24 to 28, 2022

Supplementary notes

* Figure is an estimate.

Cyber Wow is an online shopping event celebrated in Peru several times throughout the year. Its goal is to promote e-commerce in the South American country. Multiple product categories brands participate in the event, organized by IAB Peru.

Figures have been rounded.

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