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Peru: product categories with the highest sales value during Cyber Wow 2020

Published by Stephanie Chevalier, Jul 2, 2021
During the sixth edition of Cyber Wow in Peru, which was held from July 9 to 11, 2020, brown goods (audio and video products) generated online sales of up to 48 million soles, while more than 34 million soles were sold in computer products.

Product categories that generated the highest sales value in the 6th edition of Cyber Wow in Peru in 2020 (in million Peruvian soles)

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Sources

Release date

July 2020

Region

Peru

Survey time period

July 9 to 11, 2020

Supplementary notes

Cyber Wow is an online shopping event that takes place in Peru several times throughout the year. Its goal is to promote e-commerce in the South American country. Multiple product categories brands participate in the event, organized by IAB Peru. The figures presented here regard the July edition.
For some categories the source indicates that these figures are "up to" or "greater than" those quoted.

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