Colombia: Christmas shopping channels 2020, by product category
During a survey carried out in 2020 in Colombia, half of respondents said they preferred to buy clothing and accessories for Christmas in physical stores, whereas only three percent said they would not include these type of products for their holiday shopping. Meanwhile, 44.1 percent of respondents preferred to order toys and books online and have them delivered at home. During the same survey, almost half of respondents said they would not buy jewelry followed by nearly 42 percent who preferred not to buy gift cards.
