Consumer discount expectations on Black Friday Cyber Monday in Australia 2020

Published by Statista Research Department, Jan 3, 2023
According to a worldwide survey on the Black Friday forecasts in 2020, 44 percent of Australian respondents anticipated a discount level between 10 percent and 25 percent on Black Friday in 2020.

Consumer expectations for Black Friday and Cyber Monday discounts in Australia in 2020

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Release date

November 2020

Region

Australia

Survey time period

September to October 2020

Number of respondents

11,332 respondents

Method of interview

Online survey

Supplementary notes

More than 11,000 people across 14 countries (Australia, China, Denmark, Germany, Italy, the Netherlands, New Zealand, Saudi Arabia, Spain, Sweden, Turkey, the United Arab Emirates, the United Kingdom, and the United States) were surveyed.
Survey question was as follows: "What do you expect the average discount to be on Black Friday and/or Cyber Monday?".

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