According to a survey conducted in August 2023 among Australian consumers, over 75 percent of those surveyed planned to make at least one purchase during the 2023 Black Friday sales. Around two-thirds of respondents said they intended to make purchases online during the Black Friday shopping event.
Consumer shopping intentions during the Black Friday sales in Australia in 2023
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Mediaweek. (September 20, 2023). Consumer shopping intentions during the Black Friday sales in Australia in 2023 [Graph]. In Statista. Retrieved December 08, 2024, from https://www.statista.com/statistics/1419163/australia-black-friday-sales-shopping-intentions/
Mediaweek. "Consumer shopping intentions during the Black Friday sales in Australia in 2023." Chart. September 20, 2023. Statista. Accessed December 08, 2024. https://www.statista.com/statistics/1419163/australia-black-friday-sales-shopping-intentions/
Mediaweek. (2023). Consumer shopping intentions during the Black Friday sales in Australia in 2023. Statista. Statista Inc.. Accessed: December 08, 2024. https://www.statista.com/statistics/1419163/australia-black-friday-sales-shopping-intentions/
Mediaweek. "Consumer Shopping Intentions during The Black Friday Sales in Australia in 2023." Statista, Statista Inc., 20 Sep 2023, https://www.statista.com/statistics/1419163/australia-black-friday-sales-shopping-intentions/
Mediaweek, Consumer shopping intentions during the Black Friday sales in Australia in 2023 Statista, https://www.statista.com/statistics/1419163/australia-black-friday-sales-shopping-intentions/ (last visited December 08, 2024)
Consumer shopping intentions during the Black Friday sales in Australia in 2023 [Graph], Mediaweek, September 20, 2023. [Online]. Available: https://www.statista.com/statistics/1419163/australia-black-friday-sales-shopping-intentions/