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Brazil: revenue of online discount and cashback platforms 2020
In 2020, the revenue generated by online discount and cashback platforms in Brazil amounted to six billion Brazilian reals. This is 50 percent more than the four million real-revenue recorded a year earlier. While online discount programs offer special prices and deals, cashback consists of reward programs that allow e-shoppers to receive partial refunds for some of their purchases made through the internet. Altogether, Brazil accounted for over 30 percent of the