In China, domestic game developers control the majority of gaming app revenue. In February 2024, the entertainment titan Shenzhen Tencent Tianyou Technology Ltd had the largest revenue from mobile apps compared to other publishers that focused on games in China, with over 400 million U.S. dollars of in-app purchase revenues. Its local rivals NetEase and miHoYo Limited followed with a wide margin.
March 2024
China
February 2024
IAP revenue reduced by platform fees and inclusive taxes; Apple App Store includes iPhone and iPad devices
The figures are estimates of developer earnings from IAP, and do not include ad revenue, web shop spend or Apple and Google’s 30% cut.
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