During a 2021 survey fielded in Brazil, 76 percent of responding monthly active users of WhatsApp said they thought it was appropriate to contact brands and companies through the mobile app to ask them questions. About 63 of respondents stated that WhatsApp was fitting for receiving technical support. Approximately six percent of users surveyed said they thought it was not appropriate to use WhatsApp to communicate with brands and companies.
Reasons why WhatsApp users communicated with brands and companies through the app in Brazil as of January 2021
This question was phrased by the source as follows: "Mark the purposes that you consider appropriate to communicate with brands or companies through WhatsApp". The wording of the question may slightly differ from the original.
Multiple answers were possible.
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Mobile Time, & Opinion Box. (February 26, 2021). Reasons why WhatsApp users communicated with brands and companies through the app in Brazil as of January 2021 [Graph]. In Statista. Retrieved July 04, 2022, from https://www.statista.com/statistics/1226468/brazil-whatsapp-users-comunication-companies/
Mobile Time, und Opinion Box. "Reasons why WhatsApp users communicated with brands and companies through the app in Brazil as of January 2021 ." Chart. February 26, 2021. Statista. Accessed July 04, 2022. https://www.statista.com/statistics/1226468/brazil-whatsapp-users-comunication-companies/
Mobile Time, Opinion Box. (2021). Reasons why WhatsApp users communicated with brands and companies through the app in Brazil as of January 2021 . Statista. Statista Inc.. Accessed: July 04, 2022. https://www.statista.com/statistics/1226468/brazil-whatsapp-users-comunication-companies/
Mobile Time, and Opinion Box. "Reasons Why Whatsapp Users Communicated with Brands and Companies through The App in Brazil as of January 2021 ." Statista, Statista Inc., 26 Feb 2021, https://www.statista.com/statistics/1226468/brazil-whatsapp-users-comunication-companies/
Mobile Time & Opinion Box, Reasons why WhatsApp users communicated with brands and companies through the app in Brazil as of January 2021 Statista, https://www.statista.com/statistics/1226468/brazil-whatsapp-users-comunication-companies/ (last visited July 04, 2022)
