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Most watched sponsored live stream game segments 2021, by hours watched

Published by
J. Clement,
Dec 8, 2022
In week ending September 26, 2021, Twitch streamer NICKMERCS amassed 265 thousand watched hours during a segment in partnership with event ticket search provider SeatGeek. Rubius was ranked second, with him playing Vampire: The Masquerade – Bloodhunt during a sponsored stream. In 2020, Twitch viewership almost doubled the amount of time spent watching the platform's video content, making it a suitable environment for brands to advertise their products.

Leading brand-sponsored live segments and gaming sessions across streaming platforms in the week ending September 26, 2021, by hours watched (in 1,000s)

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Release date

September 2021

Region

Worldwide

Survey time period

September 20 to 26, 2021

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