In 2020, 89 percent of individuals who made online purchases in the last three months bought goods from national sellers in Portugal. In comparison, 39 percent of individuals made cross-border purchases from EU sellers, while 22 percent of individuals purchased online from non-EU sellers.
Share of individuals who made domestic and cross-border online purchases (EU and non-EU) in Portugal in 2020
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$149 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you E-commerce in Portugal
Regional landscape
5
- Premium Statistic Market size of B2C e-commerce in Europe 2021, by country
- Basic Statistic Europe: share of enterprises making B2B/B2G e-commerce sales via a website 2020
- Premium Statistic Cross-border e-commerce from China in Europe 2021, by country
- Basic Statistic eBay visit duration among online shoppers in Europe 2020, by country
- Premium Statistic Average AliExpress visit duration among online shoppers in Europe 2020
Market overview
5
- Basic Statistic Revenue of the e-commerce industry in Portugal 2019-2028
- Premium Statistic Revenue per user of e-commerce in Portugal 2019-2028
- Premium Statistic Number of users of e-commerce in Portugal 2019-2028
- Premium Statistic Penetration rate of e-commerce in Portugal 2019-2028
- Premium Statistic Share of shoppers making domestic and cross-border purchases in Portugal 2020
Segments
5
- Premium Statistic Portugal retail e-commerce revenue 2028-2028, by product category
- Premium Statistic Fastest-growing e-commerce product categories in Portugal 2020
- Premium Statistic Main e-commerce product categories in Portugal 2020
- Premium Statistic Digital products most bought online in Portugal 2020
- Premium Statistic Services most bought online in Portugal 2020
Online selling
4
- Premium Statistic Online C2C e-commerce penetration in Portugal 2005-2020
- Basic Statistic Share of enterprises that make B2C e-commerce sales via a website in Portugal 2020
- Basic Statistic Portugal: e-commerce share in enterprises' revenue 2009-2020
- Basic Statistic Share of enterprises that make B2B/B2G e-commerce sales via a website 2020
Main e-retailers
7
- Premium Statistic Portugal: top 10 online stores 2021, by e-commerce net sales
- Premium Statistic Fashion: top 5 online stores in Portugal in 2022, by net sales
- Basic Statistic Electronics & media: top 5 online stores in Portugal in 2021, by net sales
- Basic Statistic Furniture & appliances: top 5 online stores in Portugal in 2021, by net sales
- Basic Statistic Food & personal care: top 5 online stores in Portugal in 2021, by net sales
- Premium Statistic Funding of e-commerce companies in Portugal 2021
- Premium Statistic Funding of online food delivery companies in Portugal 2021
User demographics
6
- Premium Statistic Share of e-commerce users in Portugal 2010-2020, by period
- Premium Statistic Share of e-commerce users in Portugal 2020, by region
- Premium Statistic Share of e-commerce users in Portugal 2020, by gender
- Premium Statistic Share of e-commerce users in Portugal 2020, by age
- Premium Statistic Share of e-commerce users in Portugal 2020, by education level
- Premium Statistic Share of e-commerce users in Portugal 2020, by job status
Shopping behavior
5
- Premium Statistic Sources of information about products in Portugal 2023
- Premium Statistic Attitudes towards online shopping in Portugal 2023
- Premium Statistic Preferred ways to shop online in Portugal 2021, by category
- Premium Statistic E-commerce user distribution in Portugal 2020, by number of orders
- Premium Statistic E-commerce user distribution in Portugal 2019-2022, by value spent
Further related statistics
18
- Online fashion market share in the Netherlands 2018
- Leading countries for international online shopping in the Netherlands 2017
- Online toys market share in the Netherlands 2018
- Frequency online purchases of telecom products or services in Belgium in 2018
- Online consumer electronics market share in the Netherlands 2018
- Frequency online purchases of health/beauty products or services in Belgium in 2018
- Frequency of online purchases of sports products or services in Belgium in 2018
- Frequency of online purchases of financial products or services in Belgium in 2018
- Frequency of online purchases of food products or services in Belgium in 2018
- Frequency of online purchases of toys/hobbies products or services in Belgium in 2018
- Frequency online purchases of transportation products or services in Belgium in 2018
- Online shoes and leather goods market share in the Netherlands 2018
- Frequency of online purchases of chocolate pralines in Belgium in 2018
- International online shopping penetration in the Netherlands 2017
- Frequency of online purchases of home electronics in the Netherlands 2017
- Food order value in Poland 2021
- Finishing of textiles revenue in Poland 2010-2022
- Number of companies manufacturing sugar in Italy 2018, by legal form
Further Content: You might find this interesting as well
Statistics
- Online fashion market share in the Netherlands 2018
- Leading countries for international online shopping in the Netherlands 2017
- Online toys market share in the Netherlands 2018
- Frequency online purchases of telecom products or services in Belgium in 2018
- Online consumer electronics market share in the Netherlands 2018
- Frequency online purchases of health/beauty products or services in Belgium in 2018
- Frequency of online purchases of sports products or services in Belgium in 2018
- Frequency of online purchases of financial products or services in Belgium in 2018
- Frequency of online purchases of food products or services in Belgium in 2018
- Frequency of online purchases of toys/hobbies products or services in Belgium in 2018
- Frequency online purchases of transportation products or services in Belgium in 2018
- Online shoes and leather goods market share in the Netherlands 2018
- Frequency of online purchases of chocolate pralines in Belgium in 2018
- International online shopping penetration in the Netherlands 2017
- Frequency of online purchases of home electronics in the Netherlands 2017
- Food order value in Poland 2021
- Finishing of textiles revenue in Poland 2010-2022
- Number of companies manufacturing sugar in Italy 2018, by legal form
Eurostat. (May 25, 2021). Share of individuals who made domestic and cross-border online purchases (EU and non-EU) in Portugal in 2020 [Graph]. In Statista. Retrieved December 05, 2023, from https://www.statista.com/statistics/1239826/domestic-and-cross-border-purchases-portugal/
Eurostat. "Share of individuals who made domestic and cross-border online purchases (EU and non-EU) in Portugal in 2020." Chart. May 25, 2021. Statista. Accessed December 05, 2023. https://www.statista.com/statistics/1239826/domestic-and-cross-border-purchases-portugal/
Eurostat. (2021). Share of individuals who made domestic and cross-border online purchases (EU and non-EU) in Portugal in 2020. Statista. Statista Inc.. Accessed: December 05, 2023. https://www.statista.com/statistics/1239826/domestic-and-cross-border-purchases-portugal/
Eurostat. "Share of Individuals Who Made Domestic and Cross-border Online Purchases (Eu and Non-eu) in Portugal in 2020." Statista, Statista Inc., 25 May 2021, https://www.statista.com/statistics/1239826/domestic-and-cross-border-purchases-portugal/
Eurostat, Share of individuals who made domestic and cross-border online purchases (EU and non-EU) in Portugal in 2020 Statista, https://www.statista.com/statistics/1239826/domestic-and-cross-border-purchases-portugal/ (last visited December 05, 2023)
Share of individuals who made domestic and cross-border online purchases (EU and non-EU) in Portugal in 2020 [Graph], Eurostat, May 25, 2021. [Online]. Available: https://www.statista.com/statistics/1239826/domestic-and-cross-border-purchases-portugal/