Try our business solution for free!

Most popular radio ad formats in Russia 2019-2020

Published by Statista Research Department, May 11, 2022
Placing spots during commercial breaks was the most popular radio advertising format used by Russian companies in 2019 and 2020, as per 93 percent of survey participants. Furthermore, more than one half of advertisers sponsored regular radio broadcasts, such as news or weather programs, to interact with the audience.

Which of the following radio advertisement placement formats have you used in 2019-2020?

Exclusive Premium statistic

You need a Statista Account for unlimited access.

  • Full access to 1m statistics
  • Incl. source references
  • Available to download in PNG, PDF, XLS format
Statista Accounts
View for free

Access to this and all other statistics on 80,000 topics from

$468 USD / Year
$708 USD / Year

© Statista 2023
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

Release date

April 2021

Region

Russia

Survey time period

2021

Number of respondents

70 respondents

Special properties

Advertisers with budgets up to 20bn RUB

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

The original question was worded by the source as follows: "Какие из перечисленных форматов размещения на радио Вы использовали в 2019-20 гг?"

Citation formats
Statista Accounts: Access All Statistics. Starting from $468 USD / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 USD $39 USD / Month *
in the first 12 months
Professional Account
Full access

Business Solutions including all features.

* Prices do not include sales tax.

Statistics on " Radio industry in the United Kingdom (UK) "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Statistics on Radio industry in the United Kingdom (UK)

Market Overview

5

Stations & Reach

7

Podcasts

8

Consumption

8

Advertising

8

Further related statistics

14

Further Content: You might find this interesting as well

Statistics

Topics

Radio industry in EuropeRadio IndustryOnline radioMedia use in the United StatesRai (Radiotelevisione Italiana)
Statista Accounts: Access All Statistics. Starting from $468 USD / Year
Learn more about how Statista can support your business.
Menu