Fastest-growing FMCG brands in rural areas based on CRP growth Vietnam 2020
In 2020, Omachi was the fastest-growing FMCG brand in rural areas in Vietnam, having a consumer reach points (CRP) growth rate of 39.3 percent, followed by Meizan with a CRP growth rate of 25.1 percent. Omachi is one of the best-selling instant noodle brands in Vietnam.