How do people decide on new smartphone in India 2023

Published by
Shangliao Sun,
Jun 21, 2024
About 27 percent of the respondents in India stated that gadget websites were their main source of information when deciding to purchase a new smartphone, as of April 2023. This was followed by YouTube reviews, with around 22 percent of the survey respondents.

Primary source of information when deciding to buy a new smartphone in India in 2023

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Release date

May 2023

Region

India

Survey time period

as of April 2023

Number of respondents

15,000+

Method of interview

Online survey

Supplementary notes

Survey question: What is your primary source of information while deciding on a new phone?

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