Mobile operating systems in India - additional information
As of December 2016, Android was the dominant operating system in India with over 75 percent of the market share. Its closest rival, Nokia, had less than a five percent share. The Indian OS market has seen a rapid transformation since the beginning of 2012 when Symbian held over 65 percent of the market. In the following few years the operating system, which was used in most Nokia smartphones, has seen its market share fall to nothing.
Android’s dominance in the Indian smartphone industry is echoed in the global market where the operating system held over 80 percent of the smartphone market as of the fourth quarter of 2016. In the U.S. alone there will be an estimated 107.7 million Android users in 2016, compared to 87.7 million in 2014. This means that by 2014 almost a quarter of the population of the United States will own an Android device. Android’s closest rival in the global operating system market is Apple’s iOS, which held just over 18.3 percent of the market share as of the fourth quarter of 2016. However, as yet, Apple has not broken into the Indian market, although its market share has grown steadily since the start of 2012, it still remains well below three percent.
Samsung has been one of the key beneficiaries of the Android operating system with its “Galaxy” series of devices all running on the Android system. The South Korean company held an 18.1 percent share in global smartphone shipments in the fourth quarter of 2016 and announced global revenue of 177.4 billion U.S. dollars in 2015. Samsung is equally dominant in India where it held the biggest market share for smartphone brands in the fourth quarter of 2016 with a quarter of the share. Its closest competitor, Xiaomi, had just over 10 percent of the market share.