Consumer preference for virtual car purchase 2021 by country

Published by
Mathilde Carlier,
Mar 23, 2023
According to a survey conducted by Deloitte between September and October 2021, about 10 percent of car intenders in India said they would prefer to buy their next vehicle fully virtual, the highest value among all markets surveyed.

Consumers' planning to buy their next vehicle fully or partially virtual as of October 2021, by key country

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Source

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Release date

January 2022

Region

Worldwide

Survey time period

September to October 2021

Number of respondents

5,669 respondents

Age group

18 years and older

Method of interview

Questionnaire

Supplementary notes

The original survey question was phrased as follows: "How would you most prefer to acquire your next vehicle?"

This data set includes responses from 1,303 respondents in Germany, 974 respondents in the U.S., 888 respondents in China, 910 respondents in India, 695 respondents in Japan, and 899 respondents in South Korea.

* Does not include answers from respondents who prefer in-person sales.

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Overview

8

Markets influenced

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Consumers

5

Companies

8

Special focus on the impact of the pandemic on consumers

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