Experience of short-form video content South Korea 2021

Published by
Nina Jobst,
Oct 19, 2021
According to a survey conducted in May 2021 in South Korea, around 76 percent of respondents said that they have watched short-form video content online before. Most South Koreans also preferred a short video content length.

Share of people having watched short-form video content before in South Korea as of May 2021

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Release date

June 2021

Region

South Korea

Survey time period

May 20 to 25, 2021

Number of respondents

1,000 respondents

Age group

13-59 years

Method of interview

Online survey

Supplementary notes

Short-form content is brief video content of under ten minutes, such as YouTube shorts, videos on TikTok or Instagram reels.

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