According to a survey conducted in 2021, the share of men between the age of 18 and 34 following gaming influencers in the Asia-Pacific region was the highest in Hong Kong, amounting to around 42 percent.
Share of men aged 18 to 34 years old following gaming influencers in the Asia-Pacific region in 2021, by country or territory
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Statistics on Influencer marketing in Asia
Overview
4
- Premium Statistic Global influencer marketing value 2016-2022
- Premium Statistic Number of active social media users APAC 2022, by country
- Premium Statistic Share of social media influencers by number of followers Asia 2020-2021
- Premium Statistic Leading social media platforms used by influencers Asia 2020-2022
Influencers
5
- Premium Statistic Share of social media influencers by number of followers Asia 2021, by country
- Premium Statistic Number of YouTube channels Asia November 2021, by subscriber count
- Premium Statistic YoY growth of social media influencers Asia 2021, by vertical
- Basic Statistic Most followed Instagram accounts APAC Feb 2022
- Basic Statistic Most-subscribed YouTube channels Asia 2023
Audience
4
- Basic Statistic Global online population following any type of social media influencer 2021
- Premium Statistic Share of consumers who follow social media influencers APAC 2020, by country
- Premium Statistic Adults following gaming influencers APAC 2021, by country
- Premium Statistic Men following gaming influencers APAC 2021, by country
Social media platforms
3
Leading markets
4
- Premium Statistic Active userbase of influencers in China 2022, by platform
- Premium Statistic Most active platform for social media influencer marketing in India 2021
- Premium Statistic Influencer marketing market size in Japan 2023, by segment
- Premium Statistic Influencer type that respondents purchased endorsed products South Korea 2020
Consumer behavior and preferences
5
- Premium Statistic Daily time spent spent using social media APAC 2021, by country
- Premium Statistic Social commerce shoppers who consider influencer recommendations SEA 2021, by country
- Premium Statistic Preference for virtual influencers to look ethnically similar SEA 2021, by country
- Premium Statistic Preference for virtual influencers to speak the same language SEA 2022, by country
- Premium Statistic Preference of gender appearance of virtual influencers SEA 2022, by country
Further related statistics
21
- YouTube gaming industry influencer media value in the U.S. & Canada 2020
- Italy: gaming industry estimated revenues 2021-2026
- YouTube gaming industry sponsored video reach in the U.S. & Canada 2020
- Share of South Korean gaming industry on global scale 2021, by category
- Revenue of the gaming industry in Denmark 2016-2020
- Market value of the largest gaming industry companies in the U.S. 2023
- Monthly number of gaming advertisers in the U.S. 2022
- Sales revenue share of Chinese gaming industry 2022, by segment
- Number of employees in the gaming industry in Denmark 2016-2020
- Market size of online gaming industry in India 2011-2024
- YouTube gaming industry sponsored video views in the U.S. & Canada 2020
- Opera GX's YouTube influencer marketing spend in the U.S. & Canada 2022
- Video gaming industry spending in Italy 2017-2026
- Number of companies in the gaming industry in Denmark 2016-2020
- Annual funding raised by U.S. gaming companies 2015-2022
- Quarterly funding raised by U.S. gaming companies as of Q4 2022
- Share of women working in the Romanian gaming industry 2020, by profession
- Share of employees in the Romanian gaming industry 2020, by gender
- Share of employees in the Romanian gaming industry 2020, by profession
- Share of employees in the Romanian gaming industry 2020, by type of contract
- Gaming devices usage of gaming influencer followers 2021, by country
Further Content: You might find this interesting as well
YouGov. (January 5, 2022). Share of men aged 18 to 34 years old following gaming influencers in the Asia-Pacific region in 2021, by country or territory [Graph]. In Statista. Retrieved April 01, 2023, from https://www.statista.com/statistics/1300903/apac-share-of-men-following-gaming-influencers-by-country/
YouGov. "Share of men aged 18 to 34 years old following gaming influencers in the Asia-Pacific region in 2021, by country or territory." Chart. January 5, 2022. Statista. Accessed April 01, 2023. https://www.statista.com/statistics/1300903/apac-share-of-men-following-gaming-influencers-by-country/
YouGov. (2022). Share of men aged 18 to 34 years old following gaming influencers in the Asia-Pacific region in 2021, by country or territory. Statista. Statista Inc.. Accessed: April 01, 2023. https://www.statista.com/statistics/1300903/apac-share-of-men-following-gaming-influencers-by-country/
YouGov. "Share of Men Aged 18 to 34 Years Old following Gaming Influencers in The Asia-pacific Region in 2021, by Country or Territory." Statista, Statista Inc., 5 Jan 2022, https://www.statista.com/statistics/1300903/apac-share-of-men-following-gaming-influencers-by-country/
YouGov, Share of men aged 18 to 34 years old following gaming influencers in the Asia-Pacific region in 2021, by country or territory Statista, https://www.statista.com/statistics/1300903/apac-share-of-men-following-gaming-influencers-by-country/ (last visited April 01, 2023)
Share of men aged 18 to 34 years old following gaming influencers in the Asia-Pacific region in 2021, by country or territory [Graph], YouGov, January 5, 2022. [Online]. Available: https://www.statista.com/statistics/1300903/apac-share-of-men-following-gaming-influencers-by-country/