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Most popular Asian influencers on Instagram 2017
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Most-followed Asian influencers on Instagram as of November 2017
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- Region
- Asia
- Survey time period
- November 30, 2017
- Special properties
- based on InfluencerDB database, wider industry metrics may vary
- Region
- Asia
- Survey time period
- November 30, 2017
- Special properties
- based on InfluencerDB database, wider industry metrics may vary




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- Overview
- Number of monthly active Instagram users from January 2013 to June 2018 (in millions)Number of monthly active Instagram users 2013-2018
- Number of daily active Instagram users from October 2016 to September 2017 (in millions)Number of daily active Instagram users 2017
- Number of daily active Instagram Stories users from October 2016 to January 2019 (in millions)Daily active users of Instagram Stories 2019
- Number of Instagram users in the United States from 2017 to 2022 (in millions)Instagram: number of users in the United States 2017-2022
- Projected annual Instagram user growth in the United States from 2017 to 2022U.S. Instagram user development 2017-2022
- Instagram penetration rate in the United States from 2017 to 2022U.S. Instagram usage rate 2017-2022
- Number of Instagram users worldwide from 2016 to 2022 (in millions)Instagram: number of global users 2016-2022
- Price of selected acquisitions by Facebook as of July 2017 (in million U.S. dollars)Price of selected acquisitions by Facebook 2017
- Benchmark
- Leading countries based on number of Instagram users as of January 2019 (in millions)Countries with the most Instagram users as of October 2019
- Most popular social networks of teenagers in the United States from fall 2012 to fall 2018Preferred social networks of U.S. teens 2012-2018
- Reach of leading social media and networking sites used by teenagers and young adults in the United States as of February 2017Reach of social media used by U.S. teens and young adults 2017
- Mobile audience reach of leading smartphone apps in the United States as of December 2018Reach of most popular U.S. smartphone apps 2018
- Demographics
- Share of worldwide Millennial internet with an Instagram account from 2014 to 2016Instagram: global Millennial membership 2014-2016
- Distribution of Instagram users worldwide as of January 2019, by age and genderInstagram: distribution of global audiences 2019, by age and gender
- Distribution of Instagram users worldwide as of January 2018, by age groupInstagram: distribution of global audiences 2018, by age group
- Distribution of Instagram users worldwide as of January 2019, by genderInstagram: distribution of global audiences 2019, by gender
- Distribution of Instagram users in the United States as of November 2018, by age groupInstagram user share in the United States 2018, by age group
- Percentage of U.S. adults who use Instagram as of January 2018, by age groupInstagram usage reach in the United States 2018, by age group
- Percentage of U.S. internet users who use Instagram as of January 2018, by annual household income (in U.S. dollars)Instagram usage reach in the United States 2018, by income
- Percentage of U.S. adults who use Instagram as of January 2018, by educational backgroundInstagram usage reach in the United States 2018, by education
- Usage
- Instagram accounts with the most followers worldwide as of January 2019 (in millions)Instagram accounts with the most followers worldwide 2019
- Usage penetration of Instagram in selected countries as of January 2019Instagram usage 2019, by country
- Frequency of Instagram use in the United States as of January 2018Instagram usage frequency in the United States 2018
- Frequency of Instagram use in the United States as of February 2018, by genderInstagram usage frequency in the United States 2018, by gender
- Frequency of Instagram use in the United States as of February 2018, by age groupInstagram usage frequency in the United States 2018, by age group
- Most popular tourist attractions worldwide on Instagram as of May 2017, by number of posts (in millions)Most instagrammed tourist attractions worldwide 2017
- Social media platform on which social media users in the United States last made a purchase directly from a social media post as of October 2017U.S. social commerce reach 2017, by platform
- Share of global internet users who have watched live a stream via Facebook, Instagram, or Twitter in the last month from 3rd quarter 2016 to 2nd quarter 2017Social media live stream audiences worldwide 2016-2017
- Advertising and marketing
- Social media platforms used by B2C marketers in North America as of July 2017Usage of social media platforms for B2C content marketing in North America 2017
- Number of active Instagram business profiles from September 2016 to November 2017 (in millions)Number of Instagram business profiles 2016-2017
- Most popular publishers on Instagram as of January 2018, by user engagement (in million interactions)Instagram: most-engaged publishers 2018
- Biggest news and media publishers on Instagram worldwide as of May 2016 and May 2017, by number of videos postedLeading news & media publishers on Instagram worldwide 2016-2017
- Most pictured brands found on Instagram posts worldwide as of July 2017 (in 1,000s)Most pictured brands found on Instagram posts worldwide as of 2017
- Average number of daily brand posts on Instagram as of 4th quarter 2017, by profile sizeAverage daily Instagram brand posts 2017, by profile size
- Average number of monthly brand posts on Instagram from January to December 2017Average monthly Instagram brand posts 2017
- Average number of video and image post user interactions on Instagram as of July 2017, by profile sizeInstagram: video and image post user interactions 2017, by profile size
- Influencers
- Share of worldwide internet users who find brands or products through celebrity endorsements as of 1st quarter 2017, by age groupOnline brand discovery through celebrity endorsements 2017, by age
- Global Instagram influencer market size from 2017 to 2019 (in billion U.S. dollars)Instagram influencer market size 2017-2019
- Number of brand sponsored influencer posts on Instagram from 2016 to 2019 (in millions)Instagram: number of brand sponsored influencer posts 2016-2019
- Most popular sponsored influencers on Instagram as of July 2017, based on user engagement (in millions)Popular sponsored influencers on Instagram 2017
- Fastest-growing English-language influencers on Instagram as of November 2018, based on follower growth in the past 4 weeksFastest-growing English-language influencers on Instagram 2018
- Average number of engagements per influencer-generated content on Instagram worldwide in 2017, by follower countInstagram: average IGC engagements 2017, by follower count
- Average engagement rate on influencer-generated content on Instagram worldwide in 2017, by follower countInstagram: average IGC engagement rate 2017, by follower count
- Average number of engagements per branded influencer-generated content on Instagram worldwide in 2017, by follower countInstagram: average branded IGC engagements 2017, by follower count
- Most popular Nordic influencers on Instagram in 2018
- Most popular Italian beauty influencers on Instagram 2018
- Most popular Asian food influencers on Instagram 2017
- Most popular Nordic athletes on Instagram 2018
- Most popular political figures on Instagram worldwide 2018
- Most popular Asian fashion & beauty influencers on Instagram 2017
- Most popular Italian influencers on Instagram 2018
- Petfluencers with the most Instagram followers worldwide 2018
- Instagram post value of the most-followed fashion and beauty influencers 2018
- Instagram post value of the most-followed athletes worldwide 2018
- Athletes with the most Instagram followers in Canada 2018
- Most popular travel influencers on Instagram from the Nordic countries 2018
- Most popular Italian food influencers on Instagram 2018
- Dogs with the most Instagram followers worldwide 2017
- Most popular Luxembourg-based fashion and beauty influencers on Instagram 2018
- Most popular musicians and bands on Instagram from the Nordic countries 2018
- Most popular Italian travel influencers on Instagram 2018
- Instagram post value of the most-followed athletes in Canada 2018
- Most popular Asian athletes on Instagram 2017
- Athletes with the most Instagram followers in Latin America 2017
- Grammy Awards
- User-generated content in the European Union (EU)
- Influencer Index 2018
- Photo apps in the United Kingdom (UK)
- Instagram Influencer-Generated Content Benchmark Report
- Social media advertising in the Netherlands
- Fashion and Beauty on Instagram
- Benchmarking Study Q1 2017
- What You Need to Know about Instagram: Fall 2017
- Social Commerce Revisited 2018
- Benchmarking Study Q3 2016
- Digital PR and Communications Report 2017
- 2016 Social Commerce Survey
- Digital PR and Communications Report 2016
- Number of monthly active Instagram users from January 2013 to June 2018 (in millions)
- Number of daily active Instagram users from October 2016 to September 2017 (in millions)
- Number of daily active Instagram Stories users from October 2016 to January 2019 (in millions)
- Projected annual Instagram user growth in the United States from 2017 to 2022
- Price of selected acquisitions by Facebook as of July 2017 (in million U.S. dollars)
- Leading countries based on number of Instagram users as of January 2019 (in millions)
- Most popular social networks of teenagers in the United States from fall 2012 to fall 2018
- Reach of leading social media and networking sites used by teenagers and young adults in the United States as of February 2017
- Mobile audience reach of leading smartphone apps in the United States as of December 2018
- Share of worldwide Millennial internet with an Instagram account from 2014 to 2016
- Distribution of Instagram users worldwide as of January 2019, by age and gender
- Distribution of Instagram users worldwide as of January 2018, by age group
- Distribution of Instagram users worldwide as of January 2019, by gender
- Percentage of U.S. adults who use Instagram as of January 2018, by age group
- Percentage of U.S. internet users who use Instagram as of January 2018, by annual household income (in U.S. dollars)
- Percentage of U.S. adults who use Instagram as of January 2018, by educational background
- Percentage of U.S. internet users who use Instagram in April 2015, by ethnicity
- Regional distribution of desktop traffic to Instagram.com as of October 2018, by country
- Instagram accounts with the most followers worldwide as of January 2019 (in millions)
- Frequency of Instagram use in the United States as of January 2018
- Frequency of Instagram use in the United States as of February 2018, by gender
- Frequency of Instagram use in the United States as of February 2018, by age group
- Most popular tourist attractions worldwide on Instagram as of May 2017, by number of posts (in millions)
- Social media platform on which social media users in the United States last made a purchase directly from a social media post as of October 2017
- Leading apps that male mobile users in the United States least can do without as of 2nd quarter 2017
- Leading apps that female mobile users in the United States least can do without as of 2nd quarter 2017
- Most popular cities worldwide on Instagram as of December 2017, by hashtags (in millions)
- Most popular publishers on Instagram as of January 2018, by user engagement (in million interactions)
- Biggest news and media publishers on Instagram worldwide as of May 2016 and May 2017, by number of videos posted
- Most pictured brands found on Instagram posts worldwide as of July 2017 (in 1,000s)
- Average number of video and image post user interactions on Instagram as of July 2017, by profile size
- Average number of monthly image posts by brands to Instagram as of December 2017, by profile size
- Average number of monthly video posts by brands to Instagram as of July 2017, by profile size
- Average number of monthly image posts by brands to Instagram from January 2016 to December 2017
- Average number of monthly video posts by brands to Instagram from January 2016 to December 2017
- Monthly follower growth of brand Instagram profiles from August to December 2017
- Average number of daily brand posts on Instagram in 2017, by vertical
- Share of worldwide internet users who find brands or products through celebrity endorsements as of 1st quarter 2017, by age group
- Number of brand sponsored influencer posts on Instagram from 2016 to 2019 (in millions)
- Dogs with the most Instagram followers worldwide as of October 2017 (in millions)
- Number of Instagram users in the United States from 2017 to 2022 (in millions)
- Instagram penetration rate in the United States from 2017 to 2022
- Number of Instagram users worldwide from 2016 to 2022 (in millions)
- Projected revenue of Instagram from 2015 to 2021 (in million U.S. dollars)
- Distribution of Instagram users in the United States as of November 2018, by age group
- Usage penetration of Instagram in selected countries as of January 2019
- Share of global internet users who have watched live a stream via Facebook, Instagram, or Twitter in the last month from 3rd quarter 2016 to 2nd quarter 2017
- Social media platforms used by B2C marketers in North America as of July 2017
- Number of active Instagram business profiles from September 2016 to November 2017 (in millions)
- Average number of daily brand posts on Instagram as of 4th quarter 2017, by profile size
- Average number of monthly brand posts on Instagram from January to December 2017
- Average cost-per-click (CPC) on Instagram advertising in selected countries as of 4th quarter 2017 (in U.S. dollars)
- Global Instagram influencer market size from 2017 to 2019 (in billion U.S. dollars)
- Most popular sponsored influencers on Instagram as of July 2017, based on user engagement (in millions)
- Fastest-growing English-language influencers on Instagram as of November 2018, based on follower growth in the past 4 weeks
- Average number of engagements per influencer-generated content on Instagram worldwide in 2017, by follower count
- Average engagement rate on influencer-generated content on Instagram worldwide in 2017, by follower count
- Average number of engagements per branded influencer-generated content on Instagram worldwide in 2017, by follower count
- Average engagement rate on branded influencer-generated content on Instagram worldwide in 2017, by follower count
- Most-followed influencers on Instagram from the Nordic countries as of July 2018
- Most-followed Italian beauty influencers on Instagram as of March 2018
- Most-followed Asian food influencers on Instagram as of December 2017
- Most-followed Nordic athletes on Instagram as of July 2018
- Most-followed political figures on Instagram worldwide as of November 2018
- Most-followed Asian fashion & beauty influencers on Instagram as of December 2017
- Most-followed Italian influencers on Instagram as of March 2018
- Pets with the most Instagram followers worldwide as of November 2018 (in millions)
- Average media value per post of the most-followed fashion and beauty influencers on Instagram worldwide as of November 2018 (in U.S. dollars)
- Average media value per post of the most-followed athletes on Instagram worldwide as of November 2018 (in U.S. dollars)
- Athletes with the most Instagram followers in Canada as of November 2018
- Most-followed Nordic travel influencers on Instagram in July 2018
- Most-followed Italian food influencers on Instagram as of March 2018
- Most-followed Luxembourg-based fashion and beauty influencers on Instagram as of March 2018
- Most-followed Nordic musicians and bands on Instagram in July 2018
- Most-followed Italian travel influencers on Instagram as of March 2018
- Average media value per post of the most-followed athletes on Instagram in Canada as of January 2018 (in U.S. dollars)
- Most-followed Asian athletes on Instagram as of December 2017
- Most-followed athletes on Instagram in Latin America as of October 2017 (in millions)
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