Preferred video streaming ad types in the U.S. 2021

Published by
Michele Majidi,
Jan 6, 2023
According to a survey conducted among adults in the United States in September 2021, 16 percent of respondents said they preferred binge ads during their video streaming experience, while 12 percent said they preferred home screen ads.

Preferred video streaming ad types according to adults in the United States as of September 2021

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Source

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Release date

October 2021

Region

United States

Survey time period

September 8 to 11, 2021

Number of respondents

2,200 respondents

Age group

18 years and older

Supplementary notes

Respondents asked which of the presented ad formats they prefer.
Source indicates margin of error of two percent.

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