Social media in the Philippines - statistics & facts
Key insights
- Number of social network users in the Philippines
- 78.5m

Detailed statistics
Number of social network users Philippines 2017-2026
- Facebook's market share of the social media market in the Philippines
- 91.11%

Detailed statistics
Social media platforms market share Philippines 2022, by type
- Average daily time spent by Filipino internet users
- 4hrs and 8 mins

Detailed statistics
Daily time spent spent using social media APAC 2021, by country
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Current statistics on this topic
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Overview
5
- Premium Statistic Number of active social media users APAC 2022, by country
- Premium Statistic Daily time spent spent using social media APAC 2021, by country
- Premium Statistic Social media penetration SEA 2022, by country
- Premium Statistic Social media users in the Philippines 2019-2028
- Premium Statistic Social media platforms market share Philippines 2022, by type
Overview
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Premium Statistic
Number of active social media users APAC 2022, by country
Number of active social media users APAC 2022, by country
Number of active social media users in the Asia-Pacific region as of February 2022, by country (in millions)
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Premium Statistic
Daily time spent spent using social media APAC 2021, by country
Daily time spent spent using social media APAC 2021, by country
Average daily time spent using social media in the Asia-Pacific region in 3rd quarter of 2021, by country (in hours and minutes)
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Premium Statistic
Social media penetration SEA 2022, by country
Social media penetration SEA 2022, by country
Social media penetration in Southeast Asia as of February 2022, by country
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Premium Statistic
Social media users in the Philippines 2019-2028
Social media users in the Philippines 2019-2028
Forecast of the number of social media users in the Philippines from 2019 to 2028 (in millions)
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Premium Statistic
Social media platforms market share Philippines 2022, by type
Social media platforms market share Philippines 2022, by type
Market share of social media platforms in the Philippines as of July 2022, by type
Facebook and Instagram
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- Premium Statistic Facebook users in the Philippines 2019-2028
- Premium Statistic Usage penetration of Facebook Philippines 2015-Q3 2021
- Premium Statistic Share of Facebook users Philippines 2022, by age
- Premium Statistic Instagram users in the Philippines 2019-2028
- Premium Statistic Share of Instagram users Philippines 2022, by age
Facebook and Instagram
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Premium Statistic
Facebook users in the Philippines 2019-2028
Facebook users in the Philippines 2019-2028
Forecast of the number of Facebook users in the Philippines from 2019 to 2028 (in millions)
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Premium Statistic
Usage penetration of Facebook Philippines 2015-Q3 2021
Usage penetration of Facebook Philippines 2015-Q3 2021
Facebook usage penetration in the Philippines from 2015 to 3rd quarter 2021
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Share of Facebook users Philippines 2022, by age
Share of Facebook users Philippines 2022, by age
Share of Facebook users in the Philippines as of July 2022, by age
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Instagram users in the Philippines 2019-2028
Instagram users in the Philippines 2019-2028
Forecast of the number of Instagram users in the Philippines from 2019 to 2028 (in millions)
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Premium Statistic
Share of Instagram users Philippines 2022, by age
Share of Instagram users Philippines 2022, by age
Share of Instagram users in the Philippines as of July 2022, by age
Other social media platforms
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Twitter users in the Philippines 2019-2028
Twitter users in the Philippines 2019-2028
Forecast of the number of Twitter users in the Philippines from 2019 to 2028 (in millions)
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Whatsapp users in the Philippines 2019-2028
Whatsapp users in the Philippines 2019-2028
Forecast of the number of Whatsapp users in the Philippines from 2019 to 2028 (in millions)
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Youtube users in the Philippines 2017-2025
Youtube users in the Philippines 2017-2025
Forecast of the number of Youtube users in the Philippines from 2017 to 2025 (in millions)
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LinkedIn users in the Philippines 2019-2028
LinkedIn users in the Philippines 2019-2028
Forecast of the number of LinkedIn users in the Philippines from 2019 to 2028 (in millions)
Social commerce
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- Premium Statistic Preferred online shopping channels Philippines 2022
- Premium Statistic Most popular reasons for shopping on social media Philippines Q1-Q2 2021
- Premium Statistic Most common info gathered prior to shopping on social media Philippines Q1-Q2 2021
- Premium Statistic Most popular shopping categories bought on social media Philippines Q1-Q2 2021
- Premium Statistic Shopping frequency using social media networks Philippines Q1-Q2 2021
Social commerce
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Preferred online shopping channels Philippines 2022
Preferred online shopping channels Philippines 2022
Preferred online shopping channels in the past three months among consumers in the Philippines as of June 2022
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Most popular reasons for shopping on social media Philippines Q1-Q2 2021
Most popular reasons for shopping on social media Philippines Q1-Q2 2021
Most popular reasons for shopping on social media in the Philippines between 1st quarter and 2nd quarter 2021
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Most common info gathered prior to shopping on social media Philippines Q1-Q2 2021
Most common info gathered prior to shopping on social media Philippines Q1-Q2 2021
Most common information gathered prior to shopping on social media in the Philippines between 1st quarter and 2nd quarter 2021
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Premium Statistic
Most popular shopping categories bought on social media Philippines Q1-Q2 2021
Most popular shopping categories bought on social media Philippines Q1-Q2 2021
Most popular shopping categories purchased on social media in the Philippines between 1st quarter and 2nd quarter 2021
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Premium Statistic
Shopping frequency using social media networks Philippines Q1-Q2 2021
Shopping frequency using social media networks Philippines Q1-Q2 2021
Share of shopping frequency using social media networks in the Philippines between 1st quarter and 2nd quarter 2021
Social media advertising
4
- Premium Statistic Social media advertising audience profile Philippines 2022, by age and gender
- Premium Statistic Advertising audience of Facebook Philippines 2022, by gender
- Premium Statistic Advertising audience in Instagram Philippines 2022, by gender
- Premium Statistic Facebook adverts clicked Philippines 2021, by gender
Social media advertising
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Social media advertising audience profile Philippines 2022, by age and gender
Social media advertising audience profile Philippines 2022, by age and gender
Share of advertising audience of social media in the Philippines as of February 2022, by age and gender
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Advertising audience of Facebook Philippines 2022, by gender
Advertising audience of Facebook Philippines 2022, by gender
Distribution of Facebook's advertising audience in the Philippines as of February 2022, by gender
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Advertising audience in Instagram Philippines 2022, by gender
Advertising audience in Instagram Philippines 2022, by gender
Distribution of Instagram's advertising audience in the Philippines as of February 2022, by gender
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Facebook adverts clicked Philippines 2021, by gender
Facebook adverts clicked Philippines 2021, by gender
Number of advertisements clicked on Facebook among online users in the Philippines as of June 2021, by gender
User behavior
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- Premium Statistic Daily time spent using online media Philippines Q3 2021, by activity
- Premium Statistic Social media activity of adults Philippines 2021
- Premium Statistic Peak period of social media usage Philippines 2022
- Premium Statistic Most used instant messaging platforms in the Philippines 2021
- Premium Statistic Leading social media channels as news source Philippines 2022
User behavior
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Daily time spent using online media Philippines Q3 2021, by activity
Daily time spent using online media Philippines Q3 2021, by activity
Average daily time spent using online media in the Philippines in 3rd quarter 2021, by activity (in hours)
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Social media activity of adults Philippines 2021
Social media activity of adults Philippines 2021
Activities on social media of adults in the Philippines in 2021
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Peak period of social media usage Philippines 2022
Peak period of social media usage Philippines 2022
Time period people are most active on social media in the Philippines as of February 2022
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Most used instant messaging platforms in the Philippines 2021
Most used instant messaging platforms in the Philippines 2021
Most commonly used instant message platforms among adult internet users in the Philippines as of September 2021
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Leading social media channels as news source Philippines 2022
Leading social media channels as news source Philippines 2022
Leading social media and messaging platforms for consuming news in the Philippines in 2022
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