According to an online survey conducted in October 2022 in the United States, the majority of respondents were aware Facebook, with an at least 85 percent of those asked across all age groups saying they were aware of the social network. Overall, 79 percent of respondents aged 18 to 34 years were aware of Instagram, and half of those in this age group were aware of text-based Reddit. Additionally, just a quarter of people aged over 55 had heard of live-streaming service Twitch.
Awareness of social media platforms in the United States as of October 2022, by age group
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Vorhaus Advisors. (November 30, 2022). Awareness of social media platforms in the United States as of October 2022, by age group [Graph]. In Statista. Retrieved October 15, 2024, from https://www.statista.com/statistics/1310751/social-media-awareness-us-by-age/
Vorhaus Advisors. "Awareness of social media platforms in the United States as of October 2022, by age group." Chart. November 30, 2022. Statista. Accessed October 15, 2024. https://www.statista.com/statistics/1310751/social-media-awareness-us-by-age/
Vorhaus Advisors. (2022). Awareness of social media platforms in the United States as of October 2022, by age group. Statista. Statista Inc.. Accessed: October 15, 2024. https://www.statista.com/statistics/1310751/social-media-awareness-us-by-age/
Vorhaus Advisors. "Awareness of Social Media Platforms in The United States as of October 2022, by Age Group." Statista, Statista Inc., 30 Nov 2022, https://www.statista.com/statistics/1310751/social-media-awareness-us-by-age/
Vorhaus Advisors, Awareness of social media platforms in the United States as of October 2022, by age group Statista, https://www.statista.com/statistics/1310751/social-media-awareness-us-by-age/ (last visited October 15, 2024)
Awareness of social media platforms in the United States as of October 2022, by age group [Graph], Vorhaus Advisors, November 30, 2022. [Online]. Available: https://www.statista.com/statistics/1310751/social-media-awareness-us-by-age/