Penetration of leading social networks in the United Kingdom (UK) as of 3rd and 4th quarter 2017

Social network penetration in the United Kingdom (UK) Q3-Q4 2017 This statistic presents the social network penetration in the United Kingdom (UK) as of the 3rd and 4th quarter 2017. During this period of time, 66 percent of the population had an active account with any social network. The second most popular social network was Facebook with a 76 percent penetration rate.
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Share of population
Youtube77%
Facebook76%
FB Messenger57%
Twitter43%
WhatsApp50%
Instagram39%
LinkedIn24%
Pinterest27%
Skype24%
Google+23%
Snapchat25%
Tumblr12%
Share of population
Youtube77%
Facebook76%
FB Messenger57%
Twitter43%
WhatsApp50%
Instagram39%
LinkedIn24%
Pinterest27%
Skype24%
Google+23%
Snapchat25%
Tumblr12%
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Description Source More information
This statistic presents the social network penetration in the United Kingdom (UK) as of the 3rd and 4th quarter 2017. During this period of time, 66 percent of the population had an active account with any social network. The second most popular social network was Facebook with a 76 percent penetration rate.
Show more
Release date
January 2018
Region
United Kingdom
Survey time period
3rd and 4th quarter 2017
Age group
16-64 years
Supplementary notes
Penetration figures based on population data from the United Nations and the U.S, Census Bureau.

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