Snapchat potential advertising reach in South Africa 2022, by gender

Potential advertising reach of Snapchat in South Africa as of 2022, by gender

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In cooperation with
Release date

February 2022


South Africa

Survey time period

February 2022

Supplementary notes

The source specifies that "Audience figures may not represent unique individuals, and may not match equivalent figures for the total active user base.".

Additionally, "gender data are only available for 'female' and 'male' users, but gender audience values may not sum to the total audience figure, so gender percentages may not sum to 100%".

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