As of January 2024, YouTube's potential advertising reach in South Africa was just over 41 percent of the aggregated population in the country. Furthermore, the share reached by advertisements via YouTube in the country was higher for people aged 18 and older, at 56 percent.
Potential advertising reach of Youtube in South Africa as of 2024
The source specifies that "Audience figures may not represent unique individuals, and may not match equivalent figures for the total active user base.".
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We Are Social, & Hootsuite, & DataReportal. (February 23, 2024). Potential advertising reach of Youtube in South Africa as of 2024 [Graph]. In Statista. Retrieved November 09, 2024, from https://www.statista.com/statistics/1316642/youtube-potential-advertising-reach-in-south-africa/
We Are Social, und Hootsuite, und DataReportal. "Potential advertising reach of Youtube in South Africa as of 2024." Chart. February 23, 2024. Statista. Accessed November 09, 2024. https://www.statista.com/statistics/1316642/youtube-potential-advertising-reach-in-south-africa/
We Are Social, Hootsuite, DataReportal. (2024). Potential advertising reach of Youtube in South Africa as of 2024. Statista. Statista Inc.. Accessed: November 09, 2024. https://www.statista.com/statistics/1316642/youtube-potential-advertising-reach-in-south-africa/
We Are Social, and Hootsuite, and DataReportal. "Potential Advertising Reach of Youtube in South Africa as of 2024." Statista, Statista Inc., 23 Feb 2024, https://www.statista.com/statistics/1316642/youtube-potential-advertising-reach-in-south-africa/
We Are Social & Hootsuite & DataReportal, Potential advertising reach of Youtube in South Africa as of 2024 Statista, https://www.statista.com/statistics/1316642/youtube-potential-advertising-reach-in-south-africa/ (last visited November 09, 2024)
Potential advertising reach of Youtube in South Africa as of 2024 [Graph], We Are Social, & Hootsuite, & DataReportal, February 23, 2024. [Online]. Available: https://www.statista.com/statistics/1316642/youtube-potential-advertising-reach-in-south-africa/