Opinion about watching free or lower-cost content with ads in Norway 2023

Published by
Julia Stoll,
Jul 10, 2023
The majority of Norwegian respondents to a survey from 2023 preferred ads in exchange for lower-cost content plans over a paid ad-free experience, with 42 percent accepting some ad-supported TV shows and movies. Meanwhile, around one in four people preferred to pay for ad-free tiers.

Opinion about watching ads in exchange for free or reduced cost to access TV shows and movies in Norway as of January 2023

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Release date

April 2023

Region

Norway

Survey time period

December 22, 2022 to January 11, 2023

Number of respondents

4,135*

Age group

16-74 years

Special properties

respondents watch 7+ hours of TV a week

Method of interview

Online survey

Supplementary notes

*Respondents across the Nordic countries Denmark, Finland, Norway, and Sweden.

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Statistics on " Video streaming in Norway "

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Other statistics that may interest you Video streaming in Norway

Overview

5

Subscription video-on-demand

5

Ad-supported streaming

6

Consumer behavior

4

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Topics

Video streaming in NorwayMedia usage in NorwayNewspapers in NorwayVideo games market in NorwayVideo streaming in Sweden
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