During a September 2022 survey carried out among Gen Z and Millennials in North America, roughly four out of 10 respondents stated they would be interested in using a streaming service with ads for a lower subscription price. A little over 30 percent reported they already did so.
Share of Gen Z and Millennials interested in using a streaming service with ads for a lower price in North America as of September 2022
Characteristic
Share of respondents
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Ypulse. (August 21, 2023). Share of Gen Z and Millennials interested in using a streaming service with ads for a lower price in North America as of September 2022 [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/1409505/gen-z-millennials-interest-streaming-with-ads/
Ypulse. "Share of Gen Z and Millennials interested in using a streaming service with ads for a lower price in North America as of September 2022." Chart. August 21, 2023. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/1409505/gen-z-millennials-interest-streaming-with-ads/
Ypulse. (2023). Share of Gen Z and Millennials interested in using a streaming service with ads for a lower price in North America as of September 2022. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/1409505/gen-z-millennials-interest-streaming-with-ads/
Ypulse. "Share of Gen Z and Millennials Interested in Using a Streaming Service with Ads for a Lower Price in North America as of September 2022." Statista, Statista Inc., 21 Aug 2023, https://www.statista.com/statistics/1409505/gen-z-millennials-interest-streaming-with-ads/
Ypulse, Share of Gen Z and Millennials interested in using a streaming service with ads for a lower price in North America as of September 2022 Statista, https://www.statista.com/statistics/1409505/gen-z-millennials-interest-streaming-with-ads/ (last visited September 01, 2024)
Share of Gen Z and Millennials interested in using a streaming service with ads for a lower price in North America as of September 2022 [Graph], Ypulse, August 21, 2023. [Online]. Available: https://www.statista.com/statistics/1409505/gen-z-millennials-interest-streaming-with-ads/