Brazil: number of shopping channels for grocery purchase 2022

Published by
T. Ozbun,
Sep 18, 2023
In 2022, in Brazil, more than half of consumers shopping for groceries utilized five to seven different shopping channels for their purchases. An additional 16.7 percent relied on up to four channels, while nearly 27 percent utilized more than eight channels to fulfill their grocery needs.

Number of grocery channels shopped by consumers in Brazil in 2022

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Release date

April 2023

Region

Brazil

Survey time period

2022

Supplementary notes

The data refers to the consumption of fast-moving consumer goods, such as food, drinks, and hygiene and cleaning products.
Among the shopping channels are hypermarkets, supermarkets of various sizes, wholesalers, department stores, and pharmacies.
Figures do not add to 100 due to rounding up

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