According to a survey carried out in 2019 in Brazil, nearly 46 percent of the participants preferred going to supermarkets to purchase their groceries. Meanwhile, only 5.5 percent of customers preferred hypermarkets.
Preferred store format to purchase groceries in Brazil in 2019
survey was carried out in all municipalities with over 10 thousand inhabitants, excluding the North region (which includes municipalities with more than 200 thousand inhabitants)
Method of interview
Questionnaire and personal interview
Supplementary notes
* Traditional retail include grocery stores, bars, cafes, bakeries and convenience stores. ** Sale of products to the end users at wholesale prices. *** Includes department stores, specialty stores, pet stores, bombonnière, shoe stores, gift shops, direct sales, internet and informal channels, such as street vendors, street markets.
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Associação Brasileira de Supermercados. (June 30, 2020). Preferred store format to purchase groceries in Brazil in 2019 [Graph]. In Statista. Retrieved August 15, 2022, from https://www.statista.com/statistics/1183691/brazil-preferred-stores-to-grocery-shop/
Associação Brasileira de Supermercados. "Preferred store format to purchase groceries in Brazil in 2019." Chart. June 30, 2020. Statista. Accessed August 15, 2022. https://www.statista.com/statistics/1183691/brazil-preferred-stores-to-grocery-shop/
Associação Brasileira de Supermercados. (2020). Preferred store format to purchase groceries in Brazil in 2019. Statista. Statista Inc.. Accessed: August 15, 2022. https://www.statista.com/statistics/1183691/brazil-preferred-stores-to-grocery-shop/
Associação Brasileira de Supermercados. "Preferred Store Format to Purchase Groceries in Brazil in 2019." Statista, Statista Inc., 30 Jun 2020, https://www.statista.com/statistics/1183691/brazil-preferred-stores-to-grocery-shop/
Associação Brasileira de Supermercados, Preferred store format to purchase groceries in Brazil in 2019 Statista, https://www.statista.com/statistics/1183691/brazil-preferred-stores-to-grocery-shop/ (last visited August 15, 2022)
