Gen Z deciding independently or as a family about streaming platform in the U.S. 2023

Published by
Julia Stoll,
Jan 2, 2024

Gen Z is extremely involved in their families' streaming choices in the United States, as revealed by a recent survey. As of 2023, 98 percent of respondents aged 22 to 24 years stated that they independently or as a family decide about which streaming platform to watch.

Share of Gen Z consumers stating that they decide on their own or as a family about which platform to subscribe to in the United States in 2023, by age

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Release date

July 2023

Region

United States

Survey time period

2023

Number of respondents

440 respondents

Age group

16-24 years

Supplementary notes

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Statistics on " Gen Z video streaming consumption in the United States "

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Overview

6

Platform types

4

Platforms

4

Streaming devices

3

Consumer behavior

8

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